Innovation Study on the Existence of Hostel in Thailand
Main Article Content
Abstract
The purpose of this research paper is to study how Thai hostels adapt in the hostel business while supporting the surrounding community through innovation, creation and sustainability. The research utilized a qualitative method as it was more applicable for gathering information from a smaller group of samples. As for data collecting, the primary data was collected by using two methods. The first method was a structure, one-on-one interview. The aim of this approach is to ensure that each interview is presented with exactly the same questions in the same order. This ensures that answers can be reliably aggregated and that comparisons can be made with confidence between sample groups. The second method was by observation. This will enable the researcher to gather information needed to describe the aspect of a variable being studied which cannot be described accurately without observation. The secondary data was collected through desk research on tourism and hospitality management. The research showed that innovation, creativity and sustainability are the keys to the success for hostels in Thailand. The hostels showed their responsibilities to the environment and the surrounding communities by using recycle products and created an added value for the guests. The uniqueness of hostels attracted a lot of tourists, particularly the backpackers who had strong interest in the life of a local culture and eco- activities. Economics, society and environment were to be balanced out among each other in order to become a sustainable community. Hostel was as an example of using reused resources innovatively and creatively while giving importance to the needs and wants of tourists, even though the adaption was being performed under legal and regulatory constraints. Hostels should not only focus on the environmental conservation but should also show concerns about the way of life of the community.
Article Details
ในกรณีที่กองบรรณาธิการ หรือผู้เชี่ยวชาญ ซึ่งได้รับเชิญให้เป็นผู้ตรวจบทความวิจัย หรือ บทความทางวิชาการมีความเห็นว่าควรแก้ไขความบกพร่อง ทางกองบรรณาธิการจะส่งต้นฉบับให้ ผู้เขียนพิจารณาจัดการแก้ไขให้เหมาะสมก่อนที่จะลงพิมพ์ ทั้งนี้ กองบรรณาธิการจะยึดถือความคิด เห็นของผู้เชี่ยวชาญเป็นเกณฑ์
References
Community Empowerment Network. (2017). What is Community Based Tourism? Retrieved from http://www. endruralpoverty.org/cen-tours-homepage/142-Programs/tourism/409-what-is-community-based-tourism
Innovative Hotel Digital Marketing Campaigns to Inspire Us. Retrieved July 7, 2016, from http://www.webrezpro.com/
Sharif Shams Imon. (2017). What is the advantage of keeping old buildings for the sake of heritage while there is an increasing demand for land in the cities for their dwellers? Retrieved from https://www.researchgate.net
TEPSIE no. 14. (December 2014). Social Innovation and Research. Retrieved from https://iupe.files.wordpress.com/