Published: 2022-12-30

Editorial Note

Praphan Wongbangpo

Decision Making in Pre-Ordering Products from China of Online Sellers

Kwanruan Phetthet, Snitnuth Niyomsin, Sinart Narkwachara


Customer Experience Management and Thainess in Hotels: The Case of West Coast Tourism Development Zone

Pinyapat Muneekaew, Nuttarin Pariwongkulatorn, Suwaree Namwong, Santidorn Puripakdee, Chompunuch Jittithavorn


Attitudes Affecting the Intention to Use Digital Currency (Bitcoin) of Female Consumers in Phuket Province

Ornamon Saithong, Pakavadee Patmanee, Vacharakorn Chivasopit, Somboon Srianurakwong