Published: 2025-06-25

Full Issue

PDF

Research Article

Guidelines for Applying Structural Equation Modelling Methods Between PLS-SEM and CB-SEM: The Marketing Perspective in Thailand

Kullaya Uppapong, Thanatep Sudsang , Thidarat Mueandecha

1-14

PDF

Demand Trends for The Development of Mobile Applications for Public Electric Vehicle Charging Stations from The Perspective of Users in The Central Region of Thailand

Natpimon Naovakoon, wonchanok chaiyasoonthorn, Singha Chaveesuk

15-31

PDF

The Influence of Logistics Service Quality on Customer Satisfaction, Trust, Commitment, and Loyalty in the Business to Business (B2B) Context

Prompassorn Chunhabunyatip, Rossukon Suwannakoot , Pattarika Chinchang

32-51

PDF