Making the economic added value and Development of community products linking the sale of sport goods to the Motor Expo GP 2018 in Hoo Tamnop, Pakham District, Buriram

Abstract

The purpose of this research was to study the demand for adding the economic value  of community products of the entrepreneurs in Hoo Tamnop, Pakham District, Buriram, to study the demand from tourists on community goods in in  Hoo Tamnop, Pakham District, Buriram and to study the tendency for adding the product value meeting the demand of sport tourists at Chang Arena field and racetrack in Muang Buriram. The samples were 400 tourists both Thai and foreigners visiting the stadium in Buriram, the 2 groups of community producers as 25 food groups and 25 souvenir groups. The tools for this research were a questionnaire survey, interview and group discussion. Statistics used in this research were percentage, mean and standard deviation. The research results were found that the demand for adding the value of community products in every detail was at the most mean level and for demand from the tourists it was found that they preferred to buy the products produced by community people, especially the products as a the identity of the village. For the way for increasing the value of community products, it should add the stories to the product such as packages or product shapes.