Interdisciplinary Journal Buriram Rajabhat University

Guidelines for Internal Meeting Arrangement Development of Buriram Rajabhat University

Boonta Saenkla — 2024-12-23

The purposes of this research were to study the guideline developing for internal meeting arrangement of Buriram Rajabhat University; and to compare the ideas from the university’s personnel for an efficient usage of the resources within the university. The data was classified by genders and work experience at Buriram Rajabhat University. The sample were selected sample size determination table. There were totaling 392 staff in the sample group which consisted of 201 academic staff and 191 supporting function staff. The sample was collected by questionnaire and semi-structured interviews. The research findings found that the guidelines for the internal meeting arrangement development of the university overall was at high level. The analysis comparison results of guideline for internal meeting arrangement development of Buriram Rajabhat University in different gender revealed that, there were no differences in overall. The suggestions and comments from the interview on guidelines for internal meeting arrangement development suggested in respectively areas as the meeting planning; the meeting should be in alignment and planned and communicate in advance for efficient and proper preparation of the material for the meeting. Additionally, the purpose of the meeting and each member’s role during the meeting should be informed to all participants in order to ensure that the participants obtain the same understanding. Meeting conclusion and Follow Up; in respective agenda must be clearly concluded and documented to ensure that the participants have the same understanding at the end of the meeting.

Determinants of Google’s Gemini AI Chatbot Adoption Among Higher Education Students in Bangkok, Thailand

Yarnaphat Shaengchart — 2024-12-23

This study aims to examine the determinants influencing the intention to use the AI chatbot, like Gemini, among higher education students in Bangkok, Thailand. The research focuses on the perceptions and attitudes of Thai higher education students towards Gemini, evaluating factors such as perceived usefulness, perceived ease of use, attitude towards Gemini, privacy and security concerns, and facilitating conditions. A quantitative research approach was employed, collecting data from 385 students through online closed-ended questionnaires designed with a five-point Likert Scale. The data were analyzed using descriptive statistics to outline respondent characteristics and inferential statistics to test hypotheses and ascertain relationships between variables. The findings revealed that perceived usefulness and facilitating conditions are significant positive predictors of the intention to use Gemini, while privacy and security concerns also show an unexpectedly positive influence. Conversely, perceived ease of use and attitude towards Gemini do not significantly impact usage intentions. The study underscores the importance of demonstrating practical benefits and providing adequate support to enhance AI chatbot adoption in educational settings, while effectively addressing privacy and security concerns to further encourage usage. These insights offer valuable guidance for educators, policymakers, and technology developers aiming to integrate AI tools like Gemini into higher education.

Appropriate accounting patterns and application of accounting information systems for the Phak Mai Organic Rice Community Enterprise Group, Phak Mai Subdistrict, Huai Thap Than District, Sisaket Province

Suphatsorn Thaweechan — 2024-12-23

This research aimed to 1) study the problems and obstacles in accounting and accounting information of the organic rice community enterprise group, Pak Mai, Huai Thap Than District, Si Sa Ket Province, 2) design the accounting model and accounting information of the organic rice community enterprise group, Pak Mai, Huai Thap Than District, Si Sa Ket Province, and 3) apply the accounting information system that is appropriate for the organic rice community enterprise group, Pak Mai, Si Sa Ket Province. The research used a purposive sampling method consisting of 1) the group president, 2) the group vice president, 3) the group accounting officer, totaling 5 persons, and 3 accounting experts. The research instruments were in-depth interviews, group discussions, participatory observation, and quantitative data analysis. The statistics used in the research were mean and standard deviation. The research results found that the problems and obstacles in accounting and accounting information of the Pak Mai Organic Rice Community Enterprise Group, Pak Mai Subdistrict, Huai Thap Than District, Si Sa Ket Province, were the recording of accounts in a book, which caused inaccuracies and inaccuracies according to the accounting format. In recording accounts, only one book was used to record cash. There were no ledgers or control registers. There was no preparation of supporting documents for recording accounts. The storage of documents was not systematic. In designing the accounting format for the group, the accounting formats consisted of 1) cash book, 2) general journal book, 3) general ledger book, 4) membership fee account book, 5) member and share register, 6) asset control register, 7) product control register, 8) bank deposit book, 9) debtor account, 10) creditor account, 11) sales book, and 12) service income book, which were consistent with the community context in terms of group management and accounting accuracy. It is designed according to the user's need in the clarity of community enterprise accounting system by applying Excel program to help record accounting data. To enable efficiently of accounting information systems more efficiently and effectively.

Guidelines for Improving the Competitiveness of Organic Products in Thailand

Punsavadee Pongsiri — 2025-02-28

This research aims 1) To study the conditions and needs in developing the competitive potential of organic product businesses in Thailand and 2) To study the direction of the competitiveness of the organic product business in Thai society. This research was a quantitative analysis. The population is 538 (Organic Agriculture Standards Office, 2022) establishments in the organic product business in Thailand that had been certified with organic product standards. The simple random Sample Sampling method. The instrument used was a questionnaire. The statistics used were descriptive statistics, including frequency distribution, percentage, mean, and standard deviation. The research results found that most of the entrepreneurs who answered the questionnaire were in the form of limited companies (95.39%). The business size was mostly medium-sized (53.80%). The type of organic products was mostly organic food (53.80%). The duration of the business was mostly 6-10 years (38.50%). The guidelines for developed the competitive potential of organic product businesses in Thailand, when considered each aspect in order from most to least, were as follows: The most was innovation, followed by green supply chain management and cooperation, respectively.

Personal Factors influencing Consumer Behavior in the use of Sichuan hotpot restaurants of Consumer in Ubon Ratchathani Province

Uraiphon Srikhamkhong — 2025-02-28

This research aimed to 1) investigate personal factors, consumer behavior, and decision-making in choosing Sichuan hotpot restaurants in Ubon Ratchathani and 2) compare the decision-making in choosing Sichuan hotpot restaurants in Ubon Ratchathani based on personal factors. The sample consisted of 400 consumers of Sichuan hotpot restaurants in Ubon Ratchathani Province. Questionnaires were used as the data collection instrument. Statistics used for data analysis included frequency distribution, percentage, mean, standard deviation, t-test, F-test (or One-Way ANOVA). If differences were found, multiple comparisons were performed using the LSD method. The research findings revealed that: 1) The majority of consumers were female, age between 21–30-year-old, held a bachelor's degree, were students, had an average monthly income of less than 10,000 baht, and marital status were single. Their most frequent service usage was at Jinda Suki restaurant, due to its delicious taste, with a frequency of 1-2 times per month, spending 201-300 baht per visit. They usually visited with friends during the evening hours of 6:01 PM - 9:00 PM on weekend & holidays, with the decision on where to eat being made by themselves. Online media was the primary source of awareness for these restaurants. Regarding the decision-making in choosing Sichuan hotpot restaurants, it was found that the overall decision-making was at a high level. 2) There was no significant difference in the decision-making in choosing Sichuan hotpot restaurants in Ubon Ratchathani Province based on gender. However, there were significant differences in the decision-making in choosing Sichuan hotpot restaurants in Ubon Ratchathani Province based on Age, Education Level, Occupation, Average Monthly Income, and Marital Status.

Enhancing Computer Assisted Audit Techniques (CAATs) with Artificial Neural Network (ANNs)

Pairote Ketpakdeekul — 2024-12-23

This study explores the integration of Artificial Neural Networks (ANNs) with Computer Assisted Audit Techniques (CAATs) to enhance the efficiency, accuracy, and depth of auditing processes. Despite the established efficacy of CAATs in handling large data sets, their effectiveness diminishes with the increasing complexity and volume of financial transactions. ANNs offer a solution by leveraging their capacity to learn from data and identify complex patterns, thus significantly improving fraud detection and data analysis capabilities within audits.

The study examines how ANNs can be integrated with traditional auditing tools to address current limitations by conducting empirical tests and simulations across varied data sets. The findings indicate that ANNs not only augment the capabilities of CAATs in detecting discrepancies and fraudulent activities but also enable real-time data processing, which is crucial for timely decision-making in audits. Furthermore, the study discusses the challenges and limitations associated with deploying ANNs in auditing, including the need for significant computational resources and the risks posed by the opaque nature of ANNs decision-making processes. Recommendations for mitigating these risks include enhancing transparency and developing continuous learning and adaptation mechanisms within ANNs to keep pace with evolving financial environments. The integration of ANNs with CAATs marks a significant advancement in the auditing profession. It heralds a shift towards more technologically advanced audit methodologies, such as those incorporating IoT, which are well-suited to accommodate the complexities of modern financial systems. This ultimately leads to financial reporting that is both more reliable and transparent.

The classic instance of an active learning school for another language: Case study of Anurajaprasit School in Nonthaburi Primary Educational Service Area Office 1

Kanya Jampaphan — 2024-12-23

This academic article seeks to convey thoughts, experiences, and findings surrounding the active management of teaching and learning for another language to the classic instance of an active learning school for another language style for Anurajaprasit School is located in the Primary Educational Service Area Office 1 of Nonthaburi. The management of teaching and learning another language at the aforementioned school consists of 8 steps viz. Step 1 Analyze data. Step 2 Determine the curriculum structure. Step 3 Plan or Meeting. Step 4 Professional Learning Community (PLC) in learning area. Step 5 Plan active learning activities outside. Step 6 Report on operational results. Step 7 Promote, Promote and Develop and Step 8 Reflect on lessons learned or share with the public. The work steps listed above are crucial to achieving high-quality outcomes. Beyond that as a result of the school's management process the Office of Academic Affairs and Educational Standards recognized the school as a classic instance of an active learning school for another language in addition to other educational awards and recognition. As a result, the active teaching of an active learning school for another language management in the case study of Anurajaprasit School, which falls under the jurisdiction of Nonthaburi Primary Educational Service Area 1, is one approach to implementing or developing active teaching of a second foreign language management for school administrators in the modern world.