Vol. 3 No. 2 (2016): July – December

Academic article

• COMPARISON BETWEEN THAI AND CHINESE CONCEPT OF THOUGHT

  ATITTAYA LAOCHAROEN

  7-16

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• PHOTOGRAPHY BEHAVIOR AND MOTIVATION FACTORS : A STUDY OF CHINESE TOURISTS TO THAILAND

  DENG KEYU, PAK THALDUMRONG

  17-32

  • pdf

• THE STUDY OF USAGE BUSINESS CHINESE IN CHINA TOWN

  JUTARAT TOPRASERT, ZHAO PING

  33-46

  • pdf

• THE BEHAVIOR ANALYSIS OF GUIZHOU UNDERGRADUATE CONSUMERS BASED ON MOBILE E-COMMERCE

  TIAN HAN, SHANG HONG YAN

  47-56

  • pdf

• 泰国养生旅游的汉语服务研究 ——以曼谷河畔安纳塔拉水疗度假村为例

  SPANROONG PATTARAKITTIJAROEN, FAN JUN

  57-68

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• THE STUDY OF CHINESE LANGUAGE USAGE IN SERVICE OF BANGKOK PRATUNAM FASHION CLOTHING MARKET

  BOONYAPORN BURANAPAKDEE, LI YANFENG

  69-82

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• A STUDY OF BUSINESS CHINESE USAGE IN MOL LOGISTICS (THAILAND) CO., LTD.

  SUPHARAT KONGRASRI, LI YAN FENG

  83-98

  • pdf

• THE IMPORTANCE OF VI DESIGN IN CORPORATE BRAND STRATEGY

  HUA LEI, PAK THALDUMRONG, TANSINY LERTSIRIWORAPONG

  99-108

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• AN ANALYSIS OF CHINESE TOURITS MANAGEMENT： LEADING THAI STAR TOUR LTD AS AN EXAMPLE

  CHUTIMA PHOORATANA, LI YAN FENG

  109-126

  • pdf

• THE STUDY OF USING CHINESE LANGUAGE IN SERVICEAND SALES OF NARAYA HANDBAG STORE

  SUJIRA KHONGWAN, ZHAO PING

  127-140

  • pdf

• FINER APPROACH OF DIVISION OF WORK ON COMMERCIAL EXHIBITION PROJECT DESIGN AND CONSTRUCTION MANAGEMENT

  YUAN ZHAO PENG, PAK THALDUMRONG, PAK THALDUMRONG, TANSINY LERTSIRIWORAPONG

  141-152

  • pdf

• RESEARCH THE INFLUENCE FACTORS OF THE PURCHASE OF COMMERCIAL CONCRETE

  XU RUN GUANG

  153-164

  • pdf

• THE ANALYSIS OF CHINESE SERVICE QUALITY OF THAI TOUR GUIDES : A CASE STUDY OF THE EVALUATION OF CHINESE TOURISTS

  SIRIDHON KANCHANADUSADE, GONG NING ZHU, ZHAO PING

  165-178

  • pdf

• DEVELOPMENT STRATEGY FOR HI-TECH INDUSTRIAL ZONE : A STUDY OF ZIZHU NATIONAL HI-TECH ZONE IN SHANGHAI

  GU YU JIE, PAK THALDUMRONG

  179-194

  • pdf

• XINJIANG JUJUBE CONSUMERS PURCHASE FACTORS

  XU LEI, SHANG HONG YAN, NONG REN YUAN

  195-208

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• ANALYSIS OF CHINESE USAGE AT JIM THOMPSON HOUSE MUSEUM, THAILAND

  JITTIYA PRUTTANOPAJAI, FAN JUN

  209-224

  • pdf