DEVELOPMENT STRATEGY FOR HI-TECH INDUSTRIAL ZONE : A STUDY OF ZIZHU NATIONAL HI-TECH ZONE IN SHANGHAI

Authors

  • GU YU JIE 泰国正大管理学院国际学院CMBA 研究生,2015 年工商管理硕士学位(工商管理)论文
  • PAK THALDUMRONG 指导老师:泰国正大管理学院国际学院CMBA 教师

Keywords:

Competitive Advantage, Development, Strategy

Abstract

Focusing on Shanghai Zizhu Hi-tech Park and current industry development, the author analyzed its competitive situation with regard to relevant principles and theories of strategic management. The researcher investigated relevant enterprises in the park and conducted in-depth interviews with the key personnel of the park and to empirically analyze the park.By building the brand through all its competitive advantages, Zizhu high-tech industrial park will become a role model for other industrial parks.

References

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李建强、屠启宇.《大学校区、科技园区、公共社区联动发展》[J].上海:上海社会科学院 出版社,2007

夏光、屠梅曾.《 “三区联动”的内涵、机制剖析及理论演进脉络》[N].科学学与科学技术 管理,2007(12)

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Published

2016-12-30

How to Cite

YU JIE, G., & THALDUMRONG, P. (2016). DEVELOPMENT STRATEGY FOR HI-TECH INDUSTRIAL ZONE : A STUDY OF ZIZHU NATIONAL HI-TECH ZONE IN SHANGHAI. Chinese Language and Culture Journal, 3(2), 179–194. Retrieved from https://so02.tci-thaijo.org/index.php/clcjn/article/view/194139

Issue

Section

Academic article