Evaluation for Training Program of Centra Central Station Hotel Bangkok
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Abstract
The hospitality industry of Thailand has grown rapidly. The human capital of development through training should be planned effectively and conducted consistently in order to pursue service excellence for any organization so as to be able to be a leader with a competitive edge.
This independent study entitled “The Evaluation for Training Program of Centra Central Station Hotel Bangkok” by using CIPP Model which is a design to examine the followings:
(1) Factors influencing positive attitude and organization engagement
(2) Learning style best fitted for participants’ perception
(3) Staff satisfaction of training programs by Centra Central Station Hotel Bangkok
(4) Relation between Context, Input, Process, and Product or training satisfaction.
This survey research by questionnaire was compiled from a pool of 78 employees, rank ranging from a supervisory level to the rank and file. The data analyses are based on Frequency, Percentage, Mean Values, Standard Deviation, Pearson Correlation, and Structural Equation model (SEM by PLS-Graph).
The results of this study are as follows:
- The top 3 factors influencing Organization Engagement and Attitude are Superiority, Staff Engagement and Organization’s Reputation
- The kinesthetic method was the best learning style with the highest score at 5%
- The staff highly satisfied in all 4 types of evaluation ; Context, Input, Process, and Product or result of Centra Central Station Hotel Bangkok’s training programs
- All 4 types of evaluation were statistical significantly related, PLS-Graph revealed that the Context and Input directly triggering the Process while Process directly affected to produce the Product or training satisfaction.
The study also suggested that the size and environment of the training room, the time set for training period should be improved. For Process, the staff needed more kinesthetic learning style and preferred it to have interesting activity during the training.
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