Knowledge Management for Enhancing Production and Quality of Coffee at Ban San Charoen Community, Pha Tong Sub-district, Tha Wang Pha District, Nan Province

Abstract

The purpose of this research were 1) to collect  knowledge from individuals about coffee production and coffee quality selection, coffee transplantation, maintenance, harvesting, roasting and grinding coffee, 2) to develop coffee production potential and improve its quality. The samples of this study were 30 coffee producers of community enterprise in San Charoen Village, Pha Tong Sub-district, Tha Wang Pha District, Nan Province. These samples were selected by purposive sampling. Data collection was carried out by interviewing and seminar. The research instruments  used were  questionnaire and  instructional interview by using various techniques  as follows: 1) knowledge management, 2) focus group, 3) brain storming, 4) learning by doing,    and 5) assessment of the activities The research findings were as follows: 1) When individuals’ knowledge was identified, it could be shared and developed systematically. There was exchange of experience in production process, transplanting method, and administration process.  2)               The improvement of coffee quality needs to be developed on the transplanting method such as product standard, sanitation, and preservation products. The second was the developing of administration process such as the controlling of material, marketing, negotiating, a sense of belonging and good governance. 3) This study stimulated coffee producers to acknowledge and realize  the importance of developing the potential of members and their own potential to improve and share their knowledge. The study provided opportunities for coffee producers in Ban San Charoen to engage in such knowledge management.