Promotion of Community Enterprise by Using Information System Management in Phuphieng District, Nan Province

Abstract

The research aimed to study the development of a managerial information system for the community enterprises in Phuphieang district of  Nan. The research and  innovation project  aimed to transfer technology to the targeted primary community in order to develop potentials of community groups and community enterprises. The study was a community-based experimental research. The population of the study was groups of community enterprises in Phupieng district of Nan. The samples were selected by a purposive sampling method was used in the sub-districts (Tambon) where the community enterprises are operated with continually renewed licenses. The samples were the group of lychee growers at Maung Jung, the group of Clausen a Iansium processing at Baan Kok, the group of Cheewaviti at Tumbon Numkein, the group of food processing at Baan Saengdaopattana, the group of textile processing and sewing products at Baan Nhong-tao, the group of  Hevea brasiliensis growers at Bann Numkaen, and the group of textile weaving at Baan Numkien. The promotion  of SMCE in Amphur Phuphiang by using information system based websites is  another  channel for selling products and providing information to  customers. This can provide a channel for  customers to obtain information about SMCE, order products, make payment, and how to contact with SMCE.   The SMCE website: www.smcephupieang.com can be an important factor in improving business efficiency by which customers can obtain information easily. Now SMCE is still in operation and has renew its license every year. Customers  visit  SMCE’s website and place order regularly.