Knowledge Management Effectiveness to Enhance Potentiality of Chiang Mai Agriculturist’s Communities in ASEN Community

Abstract

             The purposes of this research were to study and to compare the knowledge management effectiveness for enhance potentiality of Chiang Mai agriculturist’s community in ASEN Communities in 3 projects 6 topics: 1. Practices of the agricultural product standard and safety 2. Package and development of the agricultural products and 3. Applied application for farm management and protection of Intellectual Property for the community. The sample was the 20 agriculturist’s communities from 17 districts in Chiang Mai who were willing to participate in this seminar. Participatory action research (PAR) and the SWOT analysis were used in this research. The assessment of Knowledge Management Effectiveness by pre-test and post-test. The statistical method for analyzing the data was mean, percentage, standard deviation, and Wilcoxon Matched Pairs Signed Rank test.

            The results indicated that the post-test scores for knowledge of 6 topics in 3 projects to enhance potentiality of Chiang Mai Agriculturist’s Community in ASEN Community were higher than the pre-test scores all of topics, statistically significant difference at .05 level.