News Regarding Corporate Social Responsibility and Performances of Listed Companies in the Stock Exchange of Thailand
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Abstract
News on Corporate Social Responsibility (CSR) published in newspapers is an important message related to Corporate Social Responsibility: CSR activities and reflect the type of CSR activities by firms. This research aims to study the effects of CSR activities on firm’s performances of listed companies. The objective of the study is to evaluate the effects of CSR related news on the firm’s performances. Additionally, this study also analyzes whether the types of CSR news, the frequency of CSR news, and the coverage of CSR news influences the firm’s performances. Results found that CSR type influence firm’s performances especially the CSR on environmental activities which has a positive impact on the return on total asset and earning per share. This demonstrates that companies participated in environmental responsibility have positive performance outcome in terms of the returns on asset and the earning per shares. This study supports the theory of stakeholders which not just shareholders are of interested by management.
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