Meaning Construction of Love in International-Style Thai Love Songs
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This qualitative research aimed to study the construction of the meaning of love in international-style Thai love songs, the love representation that appears in the songs, and the construction process of the meaning image of the songwriters. Forty popular international-style Thai love songs were analyzed, and the sender was studied through in-depth interviews of the eight purposively selected songwriters. The results revealed that the image of love in love songs could be divided into seven types: ideal love, passionate love, fascinated love, conditional love, expected love, unrequited love, and empty love. The construction process of the love images included two stages: 1) the stage of perceiving meaning, in which songwriters learn from society and experiences, and 2) the stage of conveying meaning, in which songwriters encode accumulated knowledge to convey the meaning based on their perspectives. The encoded and decoded meaning resulted from decoding the world of reality. As the meaning has a tendency to change over time, the image of love can reflect the zeitgeist of a particular era.
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