Determinants to Creation of Information Technological Innovation for Tourism Businesses of Competitive Advantages

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paramet Damchoo

Abstract

Abstract
This article aims to present a review of the tourism literature focusing on the factors for creating of tourism innovation via information technology. It consists of information technology, creativity, stakeholder, tourism resources, customer experience and knowledge management. The tourism innovation must create value and also create tourist experience. When the tourists received the value and the good experience from the innovation which responds to the needs of the tourists and creates the satisfaction to the tourists, factors can be obtained from both domestic and international research and academic documents. it results in the tourists return to use the service again in the future.

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How to Cite
Damchoo, paramet. (2020). Determinants to Creation of Information Technological Innovation for Tourism Businesses of Competitive Advantages. Journal of Business, Economics and Communications, 15(1), 87-100. Retrieved from https://so02.tci-thaijo.org/index.php/BECJournal/article/view/196443
Section
บทความวิจัย (Research article)

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