Instructional Content Design in the form of Cartoon Clips Telling Stories for Teaching in the Operation and Logistics Management Course
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This research has the following objectives: 1) To analyze the essential content that is appropriate for making cartoon clips in the subject of logistics operations and management and 2) To design teaching contents in the form of cartoon clips to teach the subject of logistics operations and management. The population consisted of 133 students who registered for the course "Logistics Operations and Management" in the academic year 2025. The research instruments used were questionnaires and structured interviews. The statistics used in this research were frequency, percentage, mean, standard deviation, and One-Way ANOVA. The research results are as follows:
1) The content that should be made into a cartoon clip should be something that can simulate real situations, show practical steps, and help students understand abstract concepts more easily through storytelling and animation. The content that should be given importance is the theoretical content that is complex and difficult to understand, such as forecasting, warehouse management, green logistics, lean manufacturing, kanban system, lead time map, material flow, technology using in logistics management and ect. 2) Regarding the course content, students attach great importance to the format and presentation of content in cartoon clips. Avoid opening with too abstract topics. Go into the story that is related to real life or career first and then expand the general picture later. The length of the clip should be between 5-8 minutes. Gender and grade level of study affect the design of the cartoon clip, and learning experience affects the design of the cartoon clip in terms of clip length.
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