A Study of Management Guidelines for MAHA CHAKRI SIRINDHORN Natural History Museum, Walailak University

Abstract

          The study on management guidelines for MAHA CHAKRI SIRINDHORN Natural History Museum, Walailak University has the following objectives 1)to conduct a comparative study of the management of similar types of museums that are well- known at the national level of in Thailand and 2) to propose effective management guidelines for the MAHA CHAKRI SIRINDHORN Natural History Museum, Walailak University. Effective Walailak University. The research employed qualitative research methods using in-depth interviews with selected groups of executives and officials from eight museum, who have authority, duties. and knowledge and understanding related to museum formats and management and be aware of various problems in managing museums well.

          The study found that museum management can be categorized into 3 models: 1) state management, in which public access is easy with minimum entrance fees, but the state must bear the costs, risking a lack of continuous budget support, 2) private management: public access is granted through paid services, with a focus on entertainment and enjoyment rather than academic knowledge, 3) Semi-management (self+outsource) involving generating income to support the museum's operations by allocating space or selecting certain works to be rented or received by the private sector to generate income and reduce costs.The recommended management approach for the MAHA CHAKRI SIRINDHORN Natural History Museum, Walailak University is the semi-managed model because the university can generate income by managing the area. Revenue and academic service activities to increase income as well as reducing utility costs, ensuring that visitors are not burdened with excessively high entrance fees, which could limit access to this valuable educational resource.