ปัจจัยความสำเร็จของธุรกิจผ้าทอพื้นเมืองของธุรกิจขนาดเล็กและขนาดกลาง ในภาคเหนือของประเทศไทย
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ธ.ค. 26, 2019
คำสำคัญ:
ปัจจัยความสำเร็จ ธุรกิจขนาดเล็กและขนาดกลาง ผ้าทอพื้นเมือง ผู้ประกอบการ
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บทคัดย่อ
บทคัดย่อ
ผ้าทอพื้นเมืองเป็นผลิตภัณฑ์ที่เกิดจากภูมิปัญญาท้องถิ่น เป็นอุตสาหกรรมสร้างสรรค์ที่ก่อให้เกิด
การสร้างงานให้แก่อุตสาหกรรมครัวเรือนทั่วประเทศไทยแล้วยังเป็นการสร้างรายได้และความเป็นอยู่ที่ดีให้กับ
ภาคครัวเรือน ธุรกิจผ้าทอพื้นเมืองจึงมีบทบาทสำคัญในการพัฒนาประเทศ บทความวิจัยนี้มีวัตถุประสงค์
เพื่อศึกษาและสำรวจปัจจัยความสำเร็จของธุรกิจผ้าทอพื้นเมืองของธุรกิจขนาดเล็กและขนาดกลางในภาคเหนือของประเทศไทย ผู้ให้ข้อมูลหลักในการศึกษาเป็นผู้ประกอบการที่ผลิตและจำหน่ายผ้าทอพื้นเมืองในภาคเหนือของประเทศไทยจำนวน 150 ราย โดยการใช้แบบสอบถามในการเก็บรวบรวมข้อมูล วิเคราะห์ข้อมูลโดยการวิเคราะห์แบบอุปนัย ผลการวิจัยพบว่า ปัจจัยความสำเร็จของธุรกิจผ้าทอพื้นเมืองของวิสาหกิจขนาดเล็กและขนาดกลางในภาคเหนือของประเทศไทย ประกอบด้วยปัจจัยที่มีผลต่อความสำเร็จของธุรกิจจำนวน 3 ปัจจัยได้แก่ ปัจจัยด้านคุณลักษณะของผู้ประกอบการ ปัจจัยด้านการดำเนินกิจการของผู้ประกอบการ ปัจจัยด้านสภาพแวดล้อม ซึ่งปัจจัยแต่ละปัจจัยส่งผลต่อความสำเร็จของธุรกิจผ้าทอพื้นเมืองของธุรกิจวิสาหกิจขนาดเล็กและขนาดกลางในภาคเหนือของประเทศไทย
คำสำคัญ: 1) ปัจจัยความสำเร็จ 2) ธุรกิจขนาดเล็กและขนาดกลาง 3) ผ้าทอพื้นเมือง 4) ผู้ประกอบการ
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บท
บทความวิจัย (Research article)
References
บรรณานุกรม (Bibliography)
Amornpinyo, N. (2013). A sustainable success model of micro entrepreneur in upper northeast, Thailand. Sripatum Chonburi Journal, 9(3), 57-66.
Ahl, H. (2006). Why research on women entrepreneurs needs new directions. Entrepreneurship Theory and Practice, 30(5), 595-621.
Alfaadhel, S. (2011). An empirical study of critical success factors for small and medium enterprises in Saudi Arabia. Doctoral dissertation thesis, Ph.D., University of Bradford, UK.
Bharadwaj, S. G., Varadarajan, P. R. and Fahy, J. (1993). Sustainable competitive advantage in service industries: A conceptual model and research propositions. Journal of Marketing,
57(4), 83-99.
Boden, R. J. and Nucci, A. R. (2000). On the survival prospects of men's and women's new business ventures. Journal of Business Venturing, 15(4), 347-362.
Borch, O. J. and Huse, M. (1993). Informal strategic networks and the board of directors. Entrepreneurship Theory and Practice, 18(1), 23-36.
Chawla, S. K., Khanna, D. and Chen, J. (2010). Are small business critical success factors same in different countries. SIES Journal of Management, 7(1), 1-12.
Chetty, S. and Holm, D. B. (2000). The role of business networks in the internationalization of manufacturing firms: A longitudinal case study. Sweden: Uppsala University.
Chen, Y. S. (2008). The driver of green innovation and green image–green core competence. Journal of Business Ethics, 81(3), 531-543.
Charney, A. H. and Libecap, G. D. (2000). Impact of entrepreneurship education. Kansas City, MO: Kauffman center for entrepreneurial leadership.
Chungcharoen, E. (2010). Design strategy for the success of modern business. Bangkok: Faculty of Commerce and Accountancy, Thammasat University.
Cliff, J. E. (1998). Does one size fit all? Exploring the relationship between attitudes towards growth gender and business size. Journal of Business Venturing, 13(6), 523-542.
Coleman, J. S. (1988). Social capital in the creation of human capital. American Journal of Sociology, 94, 95-120.
Cooper, A. C., Gimeno-Gascon, F. J. and Woo, C. Y. (lecturer). (1991). A resource-based prediction of new venture survival and growth. In Academy of Management Annual Meeting Proceedings (pp. 68-72). N.P.: Academy of Management.
Cooper, A. C., Gimeno-Gascon, F. J. and Woo, C. Y. (1994). Initial human and financial capital as predictors of new venture performance. Journal of Business Venturing, 9(5), 371-395.
Covin, J. G. and Slevin, D. P. (1989). Strategic management of small firms in hostile and benign environments. Strategic Management Journal, 10(1), 75-87.
Dobbs, M. and Hamilton, R. T. (2007). Small business growth: Recent evidence and new directions. International Journal of Entrepreneurial Behavior and Research, 13(5), 296-322.
Dess, G. G. and Lumpkin, G. T. (2005). The role of entrepreneurial orientation in stimulating effective corporate entrepreneurship. Academy of Management Perspectives, 19(1), 147-156.
Fiegenbaum, A. and Karnani, A. (1991). Output flexibility a competitive advantage for small firms. Strategic Management Journal, 12(2), 101-114.
Gray, R. (2007). A climate of success: Creating the right organizational climate for high performance. Sydney: Elsevier Butterworth-Heinemann.
Ghosh, B., and Kwan, W. (lecturer). (1996). An analysis of key success factors of SMEs: a comparative study of Singapore/Malaysia and Australia/New Zealand. In The 41st ICSB World Conference Proceedings I (pp. 215-252). Sweden: Stockholm.
Guzman, J. and Santos, J. F. (2001). The booster function and the entrepreneurial quality: an application to the province of Seville. Entrepreneurship and Regional Development, 13(3), 211-228.
Hellmann, T. (2007). When do employees become entrepreneurs?. Management Science, 53(6), 919-933.
Heck, R. H. (1996). Reassessing the principal's role in school effectiveness: A review of empirical research, 1980-1995. Educational Administration Quarterly, 32(1), 5-44.
Hill, J. and McGowan, P. (1999). Small business and enterprise development: questions about research methodology. International Journal of Entrepreneurial Behavior and Research, 5(1), 5-18.
Hodgetts, R. M., Kuratko, D. F. and Hornsby, J. S. (1999). Quality implementation in small business: Perspectives from the Baldrige award winners. SAM Advanced Management Journal, 64(1), 37-47.
Hofer, C. W. and Bygrave, W. D. (1992). Researching entrepreneurship. Entrepreneurship Theory and Practice, 16(3), 91-100.
Hyder, S. and Lussier, R. N. (2016). Why businesses succeed or fail: A study on small businesses in Pakistan. Journal of Entrepreneurship in Emerging Economies, 8(1), 82-100.
Indarti, N. and Langenberg, M. (2004). Factors affecting business success among SMEs: Empirical evidences from Indonesia. Journal of Asia Entrepreneurship and Sustainability, 3(2), 19-21.
Jennings, P. and Beaver, G. (1997). The performance and competitive advantage of small firms: A management perspective. International Small Business Journal, 15(2), 63-75.
Karpak, B. and Topcu, I. (2010). Small medium manufacturing enterprises in Turkey: An analytic network process framework for prioritizing factors affecting success. International Journal of Production Economics, 125(1), 60-70.
Kennedy, J. and Drennan, J. (2002). Entrepreneurial intentions of women. Small Enterprise Research, 10(1), 75-87.
Kristiansen, S. (2003). Small-scale business in Rural Java: Involution or innovation?. Journal of Entrepreneurship, 12(1), 21-41.
Kolvereid, L. (1996). Organizational employment versus self-employment: Reasons for career choice intentions. Entrepreneurship Theory and Practice, 20(3), 23-31.
Lahiri, N. and Narayanan, S. (2013). Vertical integration, innovation, and alliance portfolio size: Implications for firm performance. Strategic Management Journal, 34(9), 1042-1064.
Lin, C. Y. (1998). Success factors of small-and medium-sized enterprises in Taiwan: An analysis of cases. Journal of Small Business Management, 36(4), 43-56.
Lumpkin, G. T. and Dess, G. G. (1996). Clarifying the entrepreneurial orientation construct and linking it to performance. Academy of Management Review, 21(1), 135-172.
Lusch, R. F. and Laczniak, G. R. (1989). Macro environmental forces, marketing strategy and business performance: A futures research approach. Journal of the Academy of Marketing Science, 17(4), 283-295
Lussier, R. N. (1995). A nonfinancial business success versus failure prediction Mo. Journal of Small Business Management, 33(1), 1-8.
Lussier, R. N. and Halabi, C. E. (2008). An analysis of small business in Chile: A correlational study. Journal of Small Business and Enterprise Development, 15(3), 490-503.
McClelland, D. C. (1965). N achievement and entrepreneurship: A longitudinal study. Journal of Personality and Social Psychology, 1(4), 389-392.
Megginson, M., Benley, D. C. and Pietri, P. H. (1996). Management, leadership in action.
New York: Harper Collins College.
McMahon, R. G. (2001). Business growth and performance and the financial reporting practices of Australian manufacturing SMEs. Journal of Small Business Management, 39(2), 152-164.
Okpara, J. O., and Wynn, P. (2007). Determinants of small business growth constraints in a sub-Saharan African economy. SAM Advanced Management Journal, 72(2), 24-35.
Podolny, J. M. and Baron, J. N. (1997). Resources and relationships: Social networks and mobility in the workplace. American Sociological Review, 673-693.
Bonet, P. F., Armengot, C. R. and Martin, M. A. G. (2011). Entrepreneurial success and human resources. International Journal of Manpower, 32(1), 68-80.
Rauch, A., Wiklund, J., Lumpkin, G. T. and Frese, M. (2009). Entrepreneurial orientation and business performance: An assessment of past research and suggestions for the future. Entrepreneurship Theory and Practice, 33(3), 761-787.
Reynolds, J. K. and Francis, J. R. (2000). Does size matter? The influence of large clients on office-level auditor reporting decisions. Journal of Accounting and Economics, 30(3), 375-400.
Rose, R. C., Kumar, N. and Yen, L. L. (2006). The dynamics of entrepreneurs 'success factors in influencing venture growth. Journal of Asia Entrepreneurship and Sustainability, 2(2), 133-151.
Siow, S. T. H., Bhatia, S. G. and Anwar, S. (2011). A success versus failure prediction model for small businesses in Singapore. American Journal of Business, 26(1), 50-64.
Sithuam, R., Rattanavibunsom, V., Rerkwararak, W. and Kongphu, A. (2015). Factors affecting the success of Thai franchise business: Study of images Causal Relationship Model. Journal of Modern Management Science, 7(2), 146-163.
Smallbone, D., Leig, R. and North, D. (1995). The characteristics and strategies of high growth SMEs. International Journal of Entrepreneurial Behavior and Research, 1(3), 44-62.
Street, C. T. and Cameron, A. F. (2007). External relationships and the small business: A review of small business alliance and network research. Journal of Small Business Management, 45(2), 239-266.
Stearns, T. M. and Hills, G. E. (1996). Entrepreneurship and new firm development: A definitional introduction. Journal of Business Research, 36(1), 1-4.
Shane, S. and Venkataraman, S. (2000). The promise of entrepreneurship as a field of research. Academy of Management Review, 25(1), 217-226.
Swierczek, F. W. and Ha, T. T. (2003). Entrepreneurial orientation, uncertainty avoidance and firm performance: An analysis of Thai and Vietnamese SMEs. International Journal of Entrepreneurship and Innovation, 4(1), 46-58.
Watson, T. J. (2001). In search of management: Culture chaos and control in managerial work. UK.: Cengage Learning EMEA.
Walker, E. and Brown, A. (2004). What success factors are important to small business owners?. International Small Business Journal, 22(6), 577-594.
Wiklund, J. and Shepherd, D. (2003). Knowledge-based resources, entrepreneurial orientation, and the performance of small and medium-sized businesses. Strategic Management Journal, 24(13), 1307-1314.
Wiklund, J. and Shepherd, D. (2005). Entrepreneurial orientation and small business performance: A configurational approach. Journal of Business Venturing, 20(1), 71-91.
Yusuf, A. (1995). Critical success factors for small business: Perceptions of South Pacific entrepreneurs. Journal of Small Business Management, 33(2), 68-73.
Zahra, S. A. (1991). Predictors and financial outcomes of corporate entrepreneurship:
An exploratory study. Journal of Business Venturing, 6(4), 259-285.
Zhou, L., Wu, W. P. and Luo, X. (2007). Internationalization and the performance of born-global SMEs: The mediating role of social networks. Journal of International Business Studies, 38(4), 673-690.
Amornpinyo, N. (2013). A sustainable success model of micro entrepreneur in upper northeast, Thailand. Sripatum Chonburi Journal, 9(3), 57-66.
Ahl, H. (2006). Why research on women entrepreneurs needs new directions. Entrepreneurship Theory and Practice, 30(5), 595-621.
Alfaadhel, S. (2011). An empirical study of critical success factors for small and medium enterprises in Saudi Arabia. Doctoral dissertation thesis, Ph.D., University of Bradford, UK.
Bharadwaj, S. G., Varadarajan, P. R. and Fahy, J. (1993). Sustainable competitive advantage in service industries: A conceptual model and research propositions. Journal of Marketing,
57(4), 83-99.
Boden, R. J. and Nucci, A. R. (2000). On the survival prospects of men's and women's new business ventures. Journal of Business Venturing, 15(4), 347-362.
Borch, O. J. and Huse, M. (1993). Informal strategic networks and the board of directors. Entrepreneurship Theory and Practice, 18(1), 23-36.
Chawla, S. K., Khanna, D. and Chen, J. (2010). Are small business critical success factors same in different countries. SIES Journal of Management, 7(1), 1-12.
Chetty, S. and Holm, D. B. (2000). The role of business networks in the internationalization of manufacturing firms: A longitudinal case study. Sweden: Uppsala University.
Chen, Y. S. (2008). The driver of green innovation and green image–green core competence. Journal of Business Ethics, 81(3), 531-543.
Charney, A. H. and Libecap, G. D. (2000). Impact of entrepreneurship education. Kansas City, MO: Kauffman center for entrepreneurial leadership.
Chungcharoen, E. (2010). Design strategy for the success of modern business. Bangkok: Faculty of Commerce and Accountancy, Thammasat University.
Cliff, J. E. (1998). Does one size fit all? Exploring the relationship between attitudes towards growth gender and business size. Journal of Business Venturing, 13(6), 523-542.
Coleman, J. S. (1988). Social capital in the creation of human capital. American Journal of Sociology, 94, 95-120.
Cooper, A. C., Gimeno-Gascon, F. J. and Woo, C. Y. (lecturer). (1991). A resource-based prediction of new venture survival and growth. In Academy of Management Annual Meeting Proceedings (pp. 68-72). N.P.: Academy of Management.
Cooper, A. C., Gimeno-Gascon, F. J. and Woo, C. Y. (1994). Initial human and financial capital as predictors of new venture performance. Journal of Business Venturing, 9(5), 371-395.
Covin, J. G. and Slevin, D. P. (1989). Strategic management of small firms in hostile and benign environments. Strategic Management Journal, 10(1), 75-87.
Dobbs, M. and Hamilton, R. T. (2007). Small business growth: Recent evidence and new directions. International Journal of Entrepreneurial Behavior and Research, 13(5), 296-322.
Dess, G. G. and Lumpkin, G. T. (2005). The role of entrepreneurial orientation in stimulating effective corporate entrepreneurship. Academy of Management Perspectives, 19(1), 147-156.
Fiegenbaum, A. and Karnani, A. (1991). Output flexibility a competitive advantage for small firms. Strategic Management Journal, 12(2), 101-114.
Gray, R. (2007). A climate of success: Creating the right organizational climate for high performance. Sydney: Elsevier Butterworth-Heinemann.
Ghosh, B., and Kwan, W. (lecturer). (1996). An analysis of key success factors of SMEs: a comparative study of Singapore/Malaysia and Australia/New Zealand. In The 41st ICSB World Conference Proceedings I (pp. 215-252). Sweden: Stockholm.
Guzman, J. and Santos, J. F. (2001). The booster function and the entrepreneurial quality: an application to the province of Seville. Entrepreneurship and Regional Development, 13(3), 211-228.
Hellmann, T. (2007). When do employees become entrepreneurs?. Management Science, 53(6), 919-933.
Heck, R. H. (1996). Reassessing the principal's role in school effectiveness: A review of empirical research, 1980-1995. Educational Administration Quarterly, 32(1), 5-44.
Hill, J. and McGowan, P. (1999). Small business and enterprise development: questions about research methodology. International Journal of Entrepreneurial Behavior and Research, 5(1), 5-18.
Hodgetts, R. M., Kuratko, D. F. and Hornsby, J. S. (1999). Quality implementation in small business: Perspectives from the Baldrige award winners. SAM Advanced Management Journal, 64(1), 37-47.
Hofer, C. W. and Bygrave, W. D. (1992). Researching entrepreneurship. Entrepreneurship Theory and Practice, 16(3), 91-100.
Hyder, S. and Lussier, R. N. (2016). Why businesses succeed or fail: A study on small businesses in Pakistan. Journal of Entrepreneurship in Emerging Economies, 8(1), 82-100.
Indarti, N. and Langenberg, M. (2004). Factors affecting business success among SMEs: Empirical evidences from Indonesia. Journal of Asia Entrepreneurship and Sustainability, 3(2), 19-21.
Jennings, P. and Beaver, G. (1997). The performance and competitive advantage of small firms: A management perspective. International Small Business Journal, 15(2), 63-75.
Karpak, B. and Topcu, I. (2010). Small medium manufacturing enterprises in Turkey: An analytic network process framework for prioritizing factors affecting success. International Journal of Production Economics, 125(1), 60-70.
Kennedy, J. and Drennan, J. (2002). Entrepreneurial intentions of women. Small Enterprise Research, 10(1), 75-87.
Kristiansen, S. (2003). Small-scale business in Rural Java: Involution or innovation?. Journal of Entrepreneurship, 12(1), 21-41.
Kolvereid, L. (1996). Organizational employment versus self-employment: Reasons for career choice intentions. Entrepreneurship Theory and Practice, 20(3), 23-31.
Lahiri, N. and Narayanan, S. (2013). Vertical integration, innovation, and alliance portfolio size: Implications for firm performance. Strategic Management Journal, 34(9), 1042-1064.
Lin, C. Y. (1998). Success factors of small-and medium-sized enterprises in Taiwan: An analysis of cases. Journal of Small Business Management, 36(4), 43-56.
Lumpkin, G. T. and Dess, G. G. (1996). Clarifying the entrepreneurial orientation construct and linking it to performance. Academy of Management Review, 21(1), 135-172.
Lusch, R. F. and Laczniak, G. R. (1989). Macro environmental forces, marketing strategy and business performance: A futures research approach. Journal of the Academy of Marketing Science, 17(4), 283-295
Lussier, R. N. (1995). A nonfinancial business success versus failure prediction Mo. Journal of Small Business Management, 33(1), 1-8.
Lussier, R. N. and Halabi, C. E. (2008). An analysis of small business in Chile: A correlational study. Journal of Small Business and Enterprise Development, 15(3), 490-503.
McClelland, D. C. (1965). N achievement and entrepreneurship: A longitudinal study. Journal of Personality and Social Psychology, 1(4), 389-392.
Megginson, M., Benley, D. C. and Pietri, P. H. (1996). Management, leadership in action.
New York: Harper Collins College.
McMahon, R. G. (2001). Business growth and performance and the financial reporting practices of Australian manufacturing SMEs. Journal of Small Business Management, 39(2), 152-164.
Okpara, J. O., and Wynn, P. (2007). Determinants of small business growth constraints in a sub-Saharan African economy. SAM Advanced Management Journal, 72(2), 24-35.
Podolny, J. M. and Baron, J. N. (1997). Resources and relationships: Social networks and mobility in the workplace. American Sociological Review, 673-693.
Bonet, P. F., Armengot, C. R. and Martin, M. A. G. (2011). Entrepreneurial success and human resources. International Journal of Manpower, 32(1), 68-80.
Rauch, A., Wiklund, J., Lumpkin, G. T. and Frese, M. (2009). Entrepreneurial orientation and business performance: An assessment of past research and suggestions for the future. Entrepreneurship Theory and Practice, 33(3), 761-787.
Reynolds, J. K. and Francis, J. R. (2000). Does size matter? The influence of large clients on office-level auditor reporting decisions. Journal of Accounting and Economics, 30(3), 375-400.
Rose, R. C., Kumar, N. and Yen, L. L. (2006). The dynamics of entrepreneurs 'success factors in influencing venture growth. Journal of Asia Entrepreneurship and Sustainability, 2(2), 133-151.
Siow, S. T. H., Bhatia, S. G. and Anwar, S. (2011). A success versus failure prediction model for small businesses in Singapore. American Journal of Business, 26(1), 50-64.
Sithuam, R., Rattanavibunsom, V., Rerkwararak, W. and Kongphu, A. (2015). Factors affecting the success of Thai franchise business: Study of images Causal Relationship Model. Journal of Modern Management Science, 7(2), 146-163.
Smallbone, D., Leig, R. and North, D. (1995). The characteristics and strategies of high growth SMEs. International Journal of Entrepreneurial Behavior and Research, 1(3), 44-62.
Street, C. T. and Cameron, A. F. (2007). External relationships and the small business: A review of small business alliance and network research. Journal of Small Business Management, 45(2), 239-266.
Stearns, T. M. and Hills, G. E. (1996). Entrepreneurship and new firm development: A definitional introduction. Journal of Business Research, 36(1), 1-4.
Shane, S. and Venkataraman, S. (2000). The promise of entrepreneurship as a field of research. Academy of Management Review, 25(1), 217-226.
Swierczek, F. W. and Ha, T. T. (2003). Entrepreneurial orientation, uncertainty avoidance and firm performance: An analysis of Thai and Vietnamese SMEs. International Journal of Entrepreneurship and Innovation, 4(1), 46-58.
Watson, T. J. (2001). In search of management: Culture chaos and control in managerial work. UK.: Cengage Learning EMEA.
Walker, E. and Brown, A. (2004). What success factors are important to small business owners?. International Small Business Journal, 22(6), 577-594.
Wiklund, J. and Shepherd, D. (2003). Knowledge-based resources, entrepreneurial orientation, and the performance of small and medium-sized businesses. Strategic Management Journal, 24(13), 1307-1314.
Wiklund, J. and Shepherd, D. (2005). Entrepreneurial orientation and small business performance: A configurational approach. Journal of Business Venturing, 20(1), 71-91.
Yusuf, A. (1995). Critical success factors for small business: Perceptions of South Pacific entrepreneurs. Journal of Small Business Management, 33(2), 68-73.
Zahra, S. A. (1991). Predictors and financial outcomes of corporate entrepreneurship:
An exploratory study. Journal of Business Venturing, 6(4), 259-285.
Zhou, L., Wu, W. P. and Luo, X. (2007). Internationalization and the performance of born-global SMEs: The mediating role of social networks. Journal of International Business Studies, 38(4), 673-690.