Statistics for Consumer Protection in Public Media: Health Product Model Analysis Issues

Authors

  • Krish Rugchatjaroen Faculty of Social Sciences and Humanities, Mahidol University
  • Attapol Kanjanapongporn Faculty of Social Sciences and Humanities, Mahidol University

Abstract

Nowadays, consumers have been threatened constantly by public media. The public media presents some information that also distorts from reality. The issues become a national problem that the government and organizations involved should plan to solve problem. To promote the values in which all parties have to recognize the protection of consumer rights from public media by applying regulations and laws is not the only answer that will be used to make decisions to protect the consumer rights from public media. It is concise that awareness with a thorough understanding of the common variables in line with a common practice in the context of consumer rights protection from public media requires systematic management by studying the data in a holistic way by important models of management. This academic article will present the importance of the analysis. The Structural Equation Modeling is the tools accepted for advance methodology. Through statistical data analysis, a detailed model is constructed with various Latent Variables to explain the overall factors and to be used for the implementation of administrative planning.

References

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Published

2021-04-28

How to Cite

Rugchatjaroen, K., & Kanjanapongporn, A. (2021). Statistics for Consumer Protection in Public Media: Health Product Model Analysis Issues. Academic Journal for the Humanities and Social Sciences Dhonburi Rajabhat University, 4(1), 132–151. retrieved from https://so02.tci-thaijo.org/index.php/human_dru/article/view/250773

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Section

Academic Articles