ความเต็มใจจ่ายของผู้ขับขี่เพื่อลดการปล่อยก๊าช CO2 ของน้ำมันแก๊สโซฮอล์ DRIVERS’ WILLINGNESS TO PAY FOR CO2 EMISSION REDUCTION OF GASOHOL E20
Keywords:
CO2 emission reduction, Gasohol, Choice experiment, Willingness to pay, Mixed logit ModelAbstract
The objective of this study was to analyze the CO2 emission reduction attribute that affect driver preferences for using gasohol E20 and the willingness to pay for CO2 emission reduction and related attributes such as feedstock sources and distance of gasohol E20. The survey investigated 300 drivers in the Bangkok metropolitan region. The choice experiment was applied to analyze the data with the Mixed logit Model. The results indicated that most of the samples had a medium to low knowledge level of gasohol E20 but had a high positive attitude level. The most preferred attributes for the drivers focused on the cost of gasohol, driving distance, type of gasohol, and emission reduction. The statistically significant attributes that drivers were willing to pay for were price and driving distance. The willingness to pay for increased driving distance is 1.1144 Baht per Kilometer per Litre. Further, the CO2 emission reduction attribute was statistically insignificant.
References
Methods. NOAA-National Oceanic Athmospheric Administration, Washington, USA.
Bank of Thailand. (2017). Ethanol Price Situation 1/2017 [in Thai]. Retrieved Aug 15, 2017, from
https://www.bot.or.th.
Bateman, I. J., Carson, R. T., Day, B., Hanemann, M., Hanley, N., Hett, T., ... Swanson, J. (2002).
Economic Valuation with Stated Preference Techniques. United Kingdom: Edward
Elgar Publishing Limited.
Bhandari, A.K., & Heshmati, A., (2010). Willingness to pay for biodiversity conservation. J. Travel Tour.
Mark. 27, 612-623.
Champ, P. A., Boyle, K. J., & Brown, T. C. (2003). A Primer on Nonmarket Valuation. The Economics
of Non-Market Goods and Resources. MA: Kluwer Academic Publishers, Boston
Department of alternative energy development and efficiency. (2015) . Alternative energy development
plan: AEDP 2015 [in Thai]. Retrieved Sep 27, 2016, from https://www.dede.go.th.
Ezebilo, E.E., & Animasaun, E.D. (2011). Economic valuation of private sector waste management
services. J. Sustain. Dev, 4, 38-46.
Fimereli E. & Mourato. S. (2009). CONSUMER PREFERENCES FOR BIOETHANOL BLENDS. Paper
presented at the 2009 EAERE Summer School, 5th-11th July 2009, Venice
Hanley, N., Mourato, S., & Wright, R. E. (2001). Choice modelling approaches: a superior alternative
for environmental valuation?, 15(3), 435-462.
Hansantiae, W. (2008). Media exposure and factors affecting the use of gasohol E20 of drivers in
Bangkok [in Thai], Bangkok: Chulalongkorn University.
Kimberly, J., Christopher D., Burton C., Jamey, M., Denise, K., & Adrienne C. (2010). Willingness
to pay for E85 from corn, switchgrass, and wood residues. Department of Agricultural
Economics, The University of Tennessee, United States.
Lo, A.Y., & Jim, C.Y., (2010). Willingness of residents to pay and motives for conservation of urban
green spaces in the compact city of Hong Kong. Urban For. Urban Green, 9, 113-120.
McFadden, D. (1974). Conditional logit analysis of qualitative choice behavior, in Zarembka
P (ed.), Frontiers in Econometrics, 1974, 105-142.
Nilrit, S., Sampanpanish, P. & Bualert, S., (2017). Comparison of CO2 Emissions from Typical
Passenger Vehicles in Thailand. Applied Environmental Research, 39(1), 65-74.
Prasarnkate, T. (2012). Factors Affecting Private Car Users’ Adoption of Gasohol E85 Usage at
a Gas Station, J. of Soc Sci & Hum. 38(2): 223-235.
Premashthira, A. (2017) Exploring behavior and factor affecting driver preferences for gasohol,
The proceeding of 55 th KU annual conference [in Thai], 55, 185-193.
Sanjoy B., Petrolia, D., & Herndon, C. (2008). Estimationg Willingness to Pay for E10 fuel: a
contingent valuation method. Southern Agricultural Economics, Mississippi State
University, Dallas, Texas.
Thongchoung, S. (2008). The Quantity Analysis of Gasohol E20 Consumption in Thailand [in Thai],
Bangkok: Bangkok University.
Yang, J., L. Zou, Lin, T.,Wu, Y., & Wang, H. (2014). Public willingness to pay for CO2 mitigation and
the determinants under climate change: A case study of Suzhou, China. Journal of
Environmental Management, 146(Supplement C): 1-8.
