Identity Construction of Running
Article Sidebar
Main Article Content
Abstract
The purposes of this research are (1) to study the identity construction of running and (2) to explore social context conditions that affect running identity. This qualitative study collected information from the internet media, participant observation, and in-depth interviews with 30 runners using a selective method. The data collected were analyzed by philosophical theory. The results showed that the running identity was a procedural social phenomenon beginning with three motivational conditions: (1) the need for weight loss, (2) the desire to have good health, and (3) the desire to overcome their limitations. The social context conditions affecting the running identity included friends, family, work organization, and the internet media. The runners constructed their identity by defining their lifestyle, consuming fashionable products, posting running statistics, and using language for communication on social media to indicate identity, taste, class, social group affiliation, and the need to be accepted by society.
Article Details
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
บทความที่ได้รับการตีพิมพ์เป็นลิขสิทธิ์ของวารสารมนุษยศาสตร์และสังคมศาสตร์ มหาวิทยาลัยอุบลราชธานี
ข้อความที่ปรากฏในบทความแต่ละเรื่องในวารสารวิชาการเล่มนี้เป็นความคิดเห็นส่วนตัวของผู้เขียนแต่ละท่านไม่เกี่ยวข้องกับมหาวิทยาลัยอุบลราชธานี และคณาจารย์ท่านอื่นๆในมหาวิทยาลัยฯ แต่อย่างใด ความรับผิดชอบองค์ประกอบทั้งหมดของบทความแต่ละเรื่องเป็นของผู้เขียนแต่ละท่าน หากมีความผิดพลาดใดๆ ผู้เขียนแต่ละท่านจะรับผิดชอบบทความของตนเองแต่ผู้เดียว
References
Baudrillard, J. (1972). For a critique of the political economy of the sign. (C. Levin, Trans.). New York: Telos. Charoensinoran, C. (2006). Introduce to the post-structuralism. Bangkok: Printing Press. (in Thai)
Ganjanapan, A. (2002). Fighting for marginalization in Thai society. Department of Women’s Studies, Faculty of Social Science, Chiang Mai University. (in Thai)
Kachanil, S. (2008). Influences of webboard advertising on changes of Thai people's attitudes toward the body. MA Thesis (Media Arts and Design), Chiang Mai University. (in Thai)
Panlee, P. (2002). Weight loss process of woman: a discourse of identity construction. MA Thesis (Anthropology), Chulalongkorn University. (in Thai)
Pinthongpan, S. (2003). Perception and communication in expressing southern identity among students in the southern region of Bangkok. MA Thesis (Rhetoric and Communication of Performances), Chulalongkorn University. (in Thai)
Ramitanond, C. (1997). Identity, Culture and Change. Department of Women’s Studies, Faculty of Social Science, Chiang Mai University. (in Thai)
Siritrirat, P. (2014). The Consumption of Sign of foreign women’s magazine. www.bu.ac.th/knowledgecenter. (in Thai)
Srisawat, P. (2007). Identity construction of vocational students. MA Thesis (Speech Communication), Chulalongkorn University. (in Thai)
Suttisima, V. (2014). Communication and discourses of running in thai society. MA Thesis (Communication Arts), Chulalongkorn University. (in Thai)
Zero, M. (2020). Drilling into the trend of running, 6 reasons why it is the most popular sport of people today. https://www.mangozero.com. (in Thai)
