Organization Mindset Toward Environment Integration of Capability and Organizational Resources on Business Performance : The Mediating Effect of Green Supply Chain Management of Fruit and Vegetable Processing Industry in Thailand

Authors

  • Wipawee Phultawee Faculty of Management Science, Nakhon Ratchasima Rajabhat University
  • Yuttakorn Ritthaisong Faculty of Management Science, Nakhon Ratchasima Rajabhat University
  • Siriporn Loetyingyot Faculty of Management Science, Nakhon Ratchasima Rajabhat University

Keywords:

Organization Mindset toward Environment, Integration of Capability and Organizational Resources, Green Supply Chain Management, Business Performance, Fruit and Vegetable Processing Industry

Abstract

The objectives of this research were 1) to analyze the influence of organization mindset toward environment, integration of capability and organizational resources, and green supply chain management that affected the business performance of fruit and vegetable processing industry in Thailand, and 2) to study problems and guidelines for the development of green supply chain management in fruit and vegetable processing industry in Thailand. This research was based on the mixed method. For quantitative approach, data were collected from 214 executives through a questionnaire set. The structural equation modeling method (SEM) was employed to analyze the collected data. For the qualitative approach, it was based on an in-depth interview with the executives for ensuring the research results and gathering information related to the guidelines for the development of green supply chains management. The results found that 1) both organization mindset toward environment and Integration of capability and organizational resources have the positive direct effects on green supply chain management, 2) the direct effects of organization mindset toward environment and Integration of capability and organizational resources on business performance are insignificant, 3) Green supply chain management has a positive direct effect on business performance, and 4) organization mindsets toward environment and Integration of capability and organizational resources have the indirect effects on business performance through a mediation of green supply chain management. These results are in line with the analysis of qualitative research. The findings of this research can be applied by the executives to suit their organizational context. Moreover, the finding can be utilized as a development guideline for green supply chain management in order to enhance business performance, such as profitability, cost reduction, making a good image for business, and reducing environmental impact.

Author Biography

Wipawee Phultawee, Faculty of Management Science, Nakhon Ratchasima Rajabhat University

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Published

2021-12-18

How to Cite

Phultawee, W. ., Ritthaisong, Y., & Loetyingyot, S. (2021). Organization Mindset Toward Environment Integration of Capability and Organizational Resources on Business Performance : The Mediating Effect of Green Supply Chain Management of Fruit and Vegetable Processing Industry in Thailand. Journal of Business Administration The Association of Private Higher Education Institutions of Thailand, 10(2), 148–171. Retrieved from https://so02.tci-thaijo.org/index.php/apheitvu/article/view/250935

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Research Articles