1 Confirmatory Factor Analysis of Servitization of Manufacturing SMEs in the Northern Region of Thailand
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Abstract
This research aimed to analyze the first and second confirmatory factors of servitization in SMEs in the manufacturing sectors in the northern region of Thailand. The sample group was SMEs in the manufacturing sectors in the 17 northern provinces of Thailand. The key informants were 422 entrepreneurs, executive committees, or managers involved in the business process of SMEs in the manufacturing sectors. Data were collected using a questionnaire. Data were then analyzed using SPSS and AMOS programs. The research results revealed that the model was consistent with the empirical data (p-value = .064, χ2/dƒ = 1.204, RMR = .016, GFI = .966, AGFI = .947, NFI = .968, CFI = .994, RMSEA = .022 & Hoelter = 428). The factors of servitization in SMEs in the manufacturing sectors in the northern region consisted of six factors, including 1) organizational governance, 2) activities, 3) strategic management, 4) mobilization of resources and capability, 5) marketing presentation, and 6) focus on senior executive services with factor loading values of 0.928, 0.905, 0.846, 0.801, 0.756 and 0.743, respectively. The research findings can be used to plan and formulate policies to change business processes in the service manufacturing sectors even more.
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