Development of Tourism Promotion Innovation at Ban Khunchaithong, Chumphonburi District, Surin Province

Abstract

The purposes of this research were to study tourisms condition of Ban Khunchaithong, Chumphonburi District, Surin Province for create and
develop Tourism Promotion Innovation at Ban Khunchaithong, Chumphonburi District, Surin Province and For development of usage Tourism Promotion Innovation at Ban Khunchaithong, Chumphonburi District, Surin Province with the suitable innovation. Target group of research  divided in to 2 groups were the producer group of tourism Ban Khunchaithong by Simple random
sampling was 80 people and Researchers were selected data by In-depth interview and questionaire and analyzed Descriptive statistics.

The results revealed that; 1) The best statustourists attraction of Ban Khunchaithong were elephants careers 25 chains and elephants were registered 69 and the highlight of this village was the project ìTake the elephant home, Return the mahoutî and Elephant Home stay. 2) Creation and development of Tourism Promotion Innovation at Ban Khunchaithong, Chumphonburi District, Surin Province by surveys overall overview have potential approval in average level (x=3.21; S.D.=0.385) able to bring tourism information about ìForbidden elephantsî and to support tourism with Elephant Home Stay. Therefore developed village tourism Website: http://khunchaithong.srru.ac.th/