THE IMPACT OF TRANSFORMATIONAL LEADERSHIP ON LECTURER PERFORMANCE: A CASE STUDY OF UNIVERSITY IN BEIJING, CHINA
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The objective of this research was to study the impact of transformational leadership on lecturer performance at a university in Beijing, China. This study adopts a quantitative research approach. The selected population for this investigation comprised 385 lecturers from the university. The data collection process involved a purposive sampling method, targeting a sample size of 196 individuals through a questionnaire. The hypotheses were tested utilizing the enter method of multiple regression analysis, complemented by descriptive statistical analyses that encompassed frequency, percentage, mean, and standard deviation. The predetermined level of statistical significance was set at 0.05.
The findings of the study indicated that the opinions of the respondents regarding transformational leadership and lecturer performance were situated at a moderate level. Furthermore, the hypothesis testing outcomes revealed that transformational leadership, encompassing idealized influence, intellectual stimulation, and individualized consideration, significantly influenced lecturer performance at the university. The predictive ability of these factors reached a substantial level at 0.000, with a predictive power of 34.8 percent.
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** ข้อความ ข้อคิดเห็น หรือข้อค้นพบ ในวารสารสหวิทยาการสังคมศาสตร์และการสื่อสารเป็นของผู้เขียน ซึ่งจะต้องรับผิดชอบต่อผลทางกฎหมายใด ๆ ที่อาจเกิดขึ้นจากบทความและงานวิจัยนั้น ๆ โดยมิใช่ความรับผิดชอบของคณะนิเทศศาสตร์ มหาวิทยาลัยราชภัฏรำไพพรรณี **
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