A Study of Components Affecting Network Collaboration Of Thung Yee Peng Community Tourism, Koh Lanta District, Krabi Province

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Nattanicha Iempradit
วีระวัฒน์ ปันนิตามัย

Abstract

The objectives of this research are: 1) To study the components affecting network collaboration of Thung Yee Peng community tourism. 2)To study Sustainability , Management between networks and tourism plans that affect network collaboration of Thung Yee Peng community tourism 3) To study the network collaboration model of Thung Yee Peng community tourism. The quantitative research, a population questionnaire was used for 300 people in Thung Yee Peng community. When testing multiple regression for main effect, it was found that: 2) Community-based tourism plans 3) Sustainability There was a positive main effect on the network collaboration of Thung Yee Peng community tourism respectively. And when testing interaction effect, it was found that 1) sustainability and management between networks had a mutual influence. 2) The management between the network and the community-based tourism plan have mutual influence. 3) Sustainability inter-network management and community-based tourism plans have mutual influence And when studying the collaboration model, it was found that internal and external drivers It is an opportunity to develop tourism.

Article Details

How to Cite
Iempradit, N., & ปันนิตามัย ว. . (2023). A Study of Components Affecting Network Collaboration Of Thung Yee Peng Community Tourism, Koh Lanta District, Krabi Province. International Thai Tourism Journal, 19(1), 1–17. retrieved from https://so02.tci-thaijo.org/index.php/jitt/article/view/257714
Section
Research Article

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