DEVELOPMENT OF CULTURAL TOURISM MANAGEMENT IN BANGKOK

Abstract

          The development of cultural tourism management in Bangkok was an integrated research study.
The objectives were to study enhancement of cultural tourism management efficiency in Bangkok affecting the country’s tourism income and to study the nature of cultural tourism management affecting the number of tourists at cultural touristic destinations in Bangkok; moreover, to present the development of cultural tourism management in Bangkok strategic plan. Data was gathered by documentary research as well as in-depth interviews and questionnaires. Samples were tourism management bureaucrats in Bangkok and at non-governmental organizations.                                                                                                                                                      Results may be used as development of cultural tourism management in Bangkok strategic plan
to promote cultural tourism efficiency, determining what the majority of tourists give the highest
priority in tourism services and facilities. This must be done simultaneously with developing tourism personnel and public transportation systems while creating awareness of easy-to-understand
transportation routes, developing safety supervision measures and cultural tourism public relations
by communicating Thai culture and cultural tourism in Bangkok. This would mean encouraging all
sectors to market in collaboration with tourist sites and communities. The second guideline would
involve cultural tourism management, promoting collaboration between the government, the private
sector, entrepreneurs and community residents to develop effective developmental planning
guidelines. Promoting all sectors to benefit from tourism would distribute income for sustainable
tourism development usage in each area and encourage tourists to participate in cultural tourist
attractions as education and cultural inheritance. Samples would have access to systematic knowledge management in order to compile information to offer tourists the opportunity to learn about all aspects of Thai culture.