Guidelines for attributes of tourism destination management to create a tourism experience for revisit to Phuket Airport Safety Management that influencing Service Decision-Making of Thai Elderly Passenger: A case study of Khon Kaen International Airport

Main Article Content

Nanthawat Suetrong
Phattarawadee Rungsimanop

Abstract

The purpose of this research was to explore the attributes of tourism destinations that create tourism experiences in additional, to study the influence of factor attributes of tourism destinations on revisits in Phuket with quantitative research methods by using a questionnaire which has a group of Thai tourists who pervious travel in Phuket with a sample of 250 people and the statistical study of exploratory factors using Promax axis rotation method, it was found that all 6 components of travel destination attributes could be classified and explained. (Consisting of Factor 1 Quality and service delivery of tourist attractions in the area Factor 2 Availability of facilities in the area Factor 3 Image of Phuket Factor 4 Accessibility within the area Factor 5 Public utilities and infrastructure in the area and factor 6, uniqueness of Phuket). Then, the results of multiple regression analysis further investigate showed that Phuket’s image factor is the only factor that affects the revisit of Phuket. Lastly, propose guidelines for managing the tourism destinations of Phuket.

Article Details

How to Cite
Suetrong, N. ., & Rungsimanop, P. . (2024). Guidelines for attributes of tourism destination management to create a tourism experience for revisit to Phuket: Airport Safety Management that influencing Service Decision-Making of Thai Elderly Passenger: A case study of Khon Kaen International Airport. International Thai Tourism Journal, 20(1), 87–109. retrieved from https://so02.tci-thaijo.org/index.php/jitt/article/view/263960
Section
Research Article

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