The Transformation of Screenwriting Processes in the Age of Artificial Intelligence

Main Article Content

Urapong​ Patkachar​

Abstract

This article examines the transformation of screenwriting processes in the age of artificial intelligence by analyzing the role of AI in screenplay creation, and the issues surrounding creativity, ethics, and authorship. This study employed documentary analysis alongside qualitative meta-synthesis of academic articles, research studies, and books related to artificial intelligence and screenwriting. Data were collected from academic databases, including Scopus, ScienceDirect, and Google Scholar, using keywords such as “Artificial Intelligence,” “Screenwriting,” “Generative AI,” and “AI in Film Industry.” The reviewed literature spanned publications from 2019–2026. The inclusion criteria comprised peer-reviewed academic sources directly related to the application of artificial intelligence in screenwriting processes. The collected data were then analyzed using content analysis and synthesized to identify key themes and findings.


The findings reveal that artificial intelligence has significantly transformed screenwriting processes, including idea development, plot design, dialogue generation, and script revision for production. AI has enhanced efficiency, reduced costs, and shortened production time. However, the use of artificial intelligence also affects artistic originality and cultural diversity in storytelling, as AI systems tend to generate content based on patterns in training data. In addition, ethical concerns have emerged regarding copyright, the use of data for model training, and the definition of authorship and ownership of creative works. This transformation reflects not only technological change but also a cultural shift, requiring screenwriters to adapt and collaborate with artificial intelligence in creative and ethical ways.

Article Details

How to Cite
Patkachar​, U. (2026). The Transformation of Screenwriting Processes in the Age of Artificial Intelligence. Arts of Management Journal, 10(3), 1–17. retrieved from https://so02.tci-thaijo.org/index.php/jam/article/view/286999
Section
Articles

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