Self-Efficacy as the Mediator between OKRs Ability and OKRs Achievement

Authors

  • Panisara Suebchaiwang CPS Assets Co., Ltd.
  • Jarin Jarusen Faculty of Business Administration, Srinakharinwirot University

Keywords:

Objective and Key Results, Objective Alignment Ability, Self-Efficacy

Abstract

Objective and Key Results (OKRs) are used as work performance indicators in the context of leveraging the diversity workforce ability. This technique has been used successfully by well-known technology organizations. Thai LAMBDA, a major construction company in Thailand, has used OKRs as a performance evaluation system since 2019 but the achievement of utilizing the system was lower than expected. Consequently, the research objectives are: (1) to explore the impact of two aspects of employee’s abilities which are Objective Alignment Ability (OBA) and Consistent Communication Ability (CCA) on the Individual OKRs Achievements (IOA), and (2) to examine whether Self-Efficacy (SEF) is a mediator between OBA and CCA, and IOA. Five-point scale questionnaires were used to collect data from 200 employees. The data were analyzed using structural equation modeling. The findings showed that SEF was the mediator between OBA and IOA, but not between CCA and IOA. However, CCA had a direct effect on IOA. According to the results, the organization should raise employees’ self-efficacy, improve communication consistency, and enhance employee involvement to promote the individual OKRs' achievements (IOA).

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Published

2022-01-31

How to Cite

Suebchaiwang, P., & Jarusen, J. . (2022). Self-Efficacy as the Mediator between OKRs Ability and OKRs Achievement. Journal of Behavioral Science for Development, 14(1), 57–74. Retrieved from https://so02.tci-thaijo.org/index.php/JBSD/article/view/250756