Effects of Business Ethics on Performance of Small and Medium Entrepreneurs in Phitsanulok Province
Keywords:
Business Ethics, Performance, Small and Medium Business EnterpriseAbstract
The research objectives were 1) to study the relationship between business ethics and performance of small and medium entrepreneurs in Phitsanulok province 2) to study the impact of business ethics and performance of small and medium entrepreneurs in Phitsanulok province. The samples were 311 entrepreneurs in Phitsanulok province by purposive sampling. The research tool was questionnaires that five likert’s scales. The statistics employed percentage, mean, standard deviation and multiple regression analysis in data analyzing. The results found that business ethics influenced on firm performance (β = 0.605, p < 0.01). Integrity and accountability influenced on firm performance (β = 0.262, β = 0.199, p < 0.01). Also, public spiritedness influenced on firm performance (β = 0.150, p < 0.05). Although, transparency did not influence on firm performance (β = 0.605, p > 0.05).
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ข้อความที่ปรากฏในบทความแต่ละเรื่องในวารสารวิชาการเล่มนี้เป็นความคิดเห็นส่วนตัวของผู้เขียนแต่ละท่านไม่เกี่ยวข้องกับมหาวิทยาลัยมหาสารคาม และคณาจารย์ท่านอื่นๆในมหาวิทยาลัยฯ แต่อย่างใด ความรับผิดชอบองค์ประกอบทั้งหมดของบทความแต่ละเรื่องเป็นของผู้เขียนแต่ละท่าน หากมีความผิดพลาดใดๆ ผู้เขียนแต่ละท่านจะรับผิดชอบบทความของตนเองแต่ผู้เดียว
