Factors Influencing the Saving Behavior of Private Company Employees in the Central Business District of Bangkok

Abstract

The objective of this research is to study the personal factors influencing saving behavior, the factors affecting saving behavior, and the saving behavior of private company employees in the central business district of Bangkok. The sample group consists of 400 private company employees located in Bangkok's central business district. A questionnaire was used as a tool for data collection. Statistics used for data analysis include percentage, mean, standard deviation, chi-square test, and multiple regression analysis. The research findings revealed that the majority of respondents were female, aged between 41 and 50 years old, single, no children, with the bachelor's degree education level. Their job characteristics were in marketing/sales positions at the operational level (officer/employee) with an average monthly income of 20,001 to 40,000 baht, and the average monthly expenses were 10,001 to 30,000 baht.  The respondents placed significant importance on social and economic factors overall. They themselves were the main influence on their saving decisions, tend to save on special occasions, experience uncertainty in their saving, and the amount saved each time was less than or equal to 10,000 baht. The form of saving was depositing money in banks for emergency use.  The hypothesis testing results was found that personal factors influenced saving behavior with statistical significance at the .05 level. Social and economic factors were significantly related to the saving behavior of private company employees in the central business district of Babgkok at the .05 statistical significanc level with a prediction error of 1.129.