Cost and Value Comparison of Air Cargo and Multimodal Transportation in Thailand

Main Article Content

Chitpong Ayasanond
Ariya Jirapongsananuruk
Naruethanun Palakawong N Ayuttaya
Sutthapat Amornruangtrakool

Abstract

This study aimed to 1) analyze and compare the integrated costs and transit time between air cargo and multimodal transportation, 2) assess Thailand’s logistics infrastructure capacity and propose appropriate transportation mode selection guidelines, and 3) develop a decision-making model for entrepreneurs. The research employed a mixed-methods approach with a sample of 187 respondents. Research instruments included questionnaires, in-depth interviews, and focus group discussions. Data analysis used descriptive statistics, t-tests, chi-square tests, and multiple regression. The research findings revealed that: 1) Multimodal transportation had 33.3% lower total costs compared to air cargo but required 2.5 times longer transit time when considering integrated cost-time analysis. 2) Products with value-to-weight ratios exceeding 50,000 baht per kilogram are suitable for air transportation (χ²=89.45, p<0.001), and 3) The V-T-C-E Model comprises four factors: Value Analysis (35%), Time Sensitivity (25%), Cost Optimization (20%), and Environmental Impact (10%), with 83.5% prediction accuracy.

Article Details

How to Cite
Ayasanond, C., Jirapongsananuruk, A., Palakawong N Ayuttaya , N., & Amornruangtrakool, S. (2025). Cost and Value Comparison of Air Cargo and Multimodal Transportation in Thailand. Arts of Management Journal, 9(6), 171–186. retrieved from https://so02.tci-thaijo.org/index.php/jam/article/view/280869
Section
Research Articles

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