Factors Affecting Ramkhamhaeng University Students’ Technology Adoption Behaviors on Google Classroom Platform Used in Online Learning and Teaching: A Case Study of Subject Information and Technology for Searching and Using the Library

Authors

  • Peemasak Angchun -

Keywords:

Google Classroom, least effort, technology acceptance, perceived convenience, perceived ease of use

Abstract

The research objectives were to: 1) study factors affecting technology adoption behaviors on the Google Classroom platform for online learning and teaching; 2) test co-variance factors that can describe technology adoption behaviors on the Google Classroom platform for online learning and teaching; and 3) propose a pilot model of technology adoption behavior on the Google Classroom platform for online learning and teaching. The samples for this research were 378 students selected through stratified random sampling. Data were collected by online questionnaires and analyzed by frequency, percentage, average, standard deviation, and regression analysis to test hypotheses which determined the level of statistical significance of .05.

            The research results found that: 1) Ramkhamhaeng University students’ online learning and teaching by Google Classroom revealed that perceived usefulness and perceived ease of use were more important than perceived convenience and intention to use adoption behaviors on the Google Classroom platform; 2) Results of testing research hypotheses showed that four variables consisting of (1) perceived usefulness, (2) perceived convenience, (3) perceived ease of use, and (4) intention to use can describe the total co-variance up to 70% of Google Classroom adoption behavior on the online study at a level of statistical significance of .05.; and 3) Obtained a pilot model of behavior accepting the Google Classroom platform for online teaching.

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Additional Files

Published

25-12-2023

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Section

Research Articles