The Development and Design Embroidered Fabric Identity of Ethnic Mien in Pa Tueng Sub-District, Mae Chan District, Chiang Rai Province

Abstract

This research aimed to study and analyze cost and return of Mien ethnic embroidery, to develop and design ethnic embroidery fabrics of the Mien people in the area of Mae Chan District, Chiang Rai Province. Data were collected and analyzed by interviews and questionnaires from 24 ethnic Mien cloth manufacturers in Pa Tueng Sub-district, Mae Chan District, Chiang Rai Province.

The research results were found that most manufacturers are female, age 50 and over, most of them have marital / living status together, uneducated, have a farmer, spend some free time embroidering, most of them embroidered for yes, income per piece 750 baht or more. Cost of embroidery to make products: Shirt the average cost is 2,315 baht / piece, Turban has an average cost of 486 baht / piece, Trousers the average cost is 4,002 baht / piece, Hem behind the average cost is 430 baht / piece, Bandana the average cost is 574 baht / piece, Bag the average cost is 310 baht / piece, Hat the average cost is 315 baht / piece. Return on investment in embroidery for various products: Shirt product as 40.39, Turban product 18.48, Trousers product 75.94, Hem behind product 62.79, Bandana product 33.79, Bag product 38.70, Hat product 37.46.

Evaluation results for ethnic Mien embroidery that researchers design and develop new found that overall satisfaction was the highest is the role model and culture followed by material and economic properties Usefulness, use benefits, art beauty and the color matching.