การเพิ่มมูลค่าผลิตภัณฑ์ถุงผ้าปักครอสติช จังหวัดเชียงราย

Natthapong Na Nan; Songklod Nanglae; Jakkrapong Duangkhum; Arunee Intep

Authors

Natthapong Na Nan Undergraduate Students, School of Accounting, Chiang Rai Rajabhat University
Songklod Nanglae Undergraduate Students, School of Accounting, Chiang Rai Rajabhat University
Jakkrapong Duangkhum Undergraduate Students, School of Accounting, Chiang Rai Rajabhat University
Arunee Intep Scholar, School of Accounting, Chiang Rai Rajabhat Unversity

Keywords:

Product Cost, Cross-Stitch Embroidery Bag, Added Value

Abstract

This study has the objectives to study about the cost and return of cross-stitch embroidery bags. And to study consumer satisfaction with cross-stitch embroidery fabric bags for this reason, the students are interested in conducting a study on the value added and design of cross stitch. This study was studied from the production and distribution of cross-stitch fabrics in Muang District, Chiang Rai Province.

The results of the study showed that most of the respondents were female. Representing 84 percent of the age between 18-20 years, representing 38 percent of secondary education. Representing 38 percent of occupation students/students Accounted for 72 percent of the usable benefits of a cross-stitch embroidery bag, generally used, accounting for 50 percent of the production cost of a cross-stitch woven bag There are direct raw materials 89 baht, direct labor cost 50 baht, production costs 60 baht, the total cost is 199 baht, the return of the cross stitch fabric bag is 250 baht, the profit is 51 baht. Cross-stitch fabric bags Overall, it was at the highest level ( $gif.latex?\bar{x}$ = 4.53). When considering each item, it was found that the items with the highest mean were the quality of work pieces and the satisfaction with the overall layout ( $gif.latex?\bar{x}$ =4.63), followed Interesting ( $gif.latex?\bar{x}$ =4.50), modernity and appropriateness of application ( $gif.latex?\bar{x}$ =4.47) development of pattern and color difference ( $gif.latex?\bar{x}$ =4.37)

Product development of woven bags with cross stitch patterns the students study basic knowledge about the use of materials and equipment. And how to embroider a cross-stitch pattern using linen thread with the creation of a pattern that combines new concepts Therefore, the pattern has emerged as various dog breeds that are popular among the group of dog enthusiasts. Therefore, the researcher has produced a cross stitch fabric bag with different dog breeds by using a 3D embossed stitching method to add value to the product. And can also penetrate more target groups