FACTORS AFFECTING ELECTRICITY ENERGY CONSERVATION BEHAVIOR OF EMPLOYEES IN COMPANIES IN EASTERN SEABOARD INDUSTRIAL RAYONG PROVINCE

Abstract

The purpose of this research aimed to study the influence of organizational support perceptions on the conservation of electricity energy. Attitude to conserve electricity conformity to reference groups for conservation of electrical energy perception of control behavior of electricity energy conservation. Toward the intention to conserve electricity of the employees of the company in the industrial estate Eastern Seaboard And to study the influence of the intention to conserve electricity To the behavior of electricity conservation of company employees in industrial estates Eastern Seaboard by collected data from a sample of employees at all levels that the company operates in the industrial estate. Eastern Seaboard, Pluak Daeng District, Rayong Province, 400 people

           The results of the study showed that awareness of the organization's support in conserving electricity. The attitude to conserve electricity perception of control behavior of electric energy conservation. It has a positive effect on the intention to conserve electricity was a statistically significant level 0.05. That is, if employees perceive organizational support for energy conservation. Attitude to conserve electricity and increased awareness of control behavior of electric energy conservation intention to conserve electric energy of employees will increase and found that the intention to conserve electricity as well. There was a statistically significant positive effect on the electrical energy conservation behavior at a level of 0.05. Behavior in the conservation of electric energy of employees will also increase.