Learning Analytics: The Relationship between Cultural Differences and Online Behaviors
Keywords:CULTURAL DIFFERENCES, ONLINE BEHAVIORS, LEARNING ANALYTICS
This paper investigated online behaviors from 233 students using the Blackboard platform. Descriptive and inferential statistics were performed, crossing cultures and online behaviors with a focus on Learning Analytics method. Culture was found to have a significant effect on online behaviors, in which there is significant difference between cultures on content view counts (p = .015). There is no significant effect of cultures was found on assignment submission counts (p = .22) or discussion submission counts (p = .084). Further post-hoc analysis with Bonferroni correction confirms the difference between Africa and Europe and America, between South Asia and Europe and America, and between East Asia and Europe and America (all p < .01). However, one interesting finding shows that Asian students tend to be more involved in the learning management system as compared to their Western counterparts.
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