Guidelines for Promoting Sustainable Careers of People In Tumbon Municipality, Chum Saeng District, Nakhon Sawan Province.

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Abstract

Research Guidelines for the promotion of sustainable occupational groups of people in Thap Krit Municipality, Chum Saeng District, Nakhon Sawan Province This is a quantitative data and incorporates qualitative research. The objective of this study is to study the working conditions of the occupation groups of people in Thap Krit Subdistrict Municipality, Chum Saeng District, Nakhon Sawan Province. And to find ways to promote sustainable occupational groups of people in Thap Krit Municipality, Chum Saeng District, Nakhon Sawan Province.


               The research found that The study of the situation of the sustainable occupation group of people in Thap Krit Subdistrict Municipality, Chum Saeng District, Nakhon Sawan Province found that Public opinion on the operation situation of professional groups The overall picture is at the highest level. When considering each aspect When sorting the average from descending order. The highest average value is Group management, followed by organizational culture Organizational efficiency Production and quality Production and quality And the aspect that has the highest average value is marketing, respectively.               Guidelines for promoting professional groups Is a focus on marketing issues There are clear conclusions. Marketing promotion And have guidelines for managing online marketing sales Sell ​​products with delivery through agents to the public. The sale of products sent to sell at various locations, car stops And have concrete advertising products through various technology channels And the best is to let the children in the community through the beauty contest stage be presenters to advertise products. But at the same time must let that community be the ones who operate themselves And government organizations must become consultants or mentors for the community by seeking common points that are beneficial to the public in terms of setting up online stores. Selling products online, shipping and must have rules that control the rules to prevent problems. Between consumers With entrepreneurs. At this point, the government sector must reach out to create a process. In terms of organization, shop, delivery, rule control for concrete and righteousness While the issue of supplying two areas in the sale of goods from the inside to the outside Government agencies at the local level must coordinate with the division to find support ranges. Or seeking a private sector that is interested in driving group activities.

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บทความวิจัย (Research Articles)