The virtual exhibition design for support learning from human-exhibition interaction


  • Preechaya Krukaset Faculty of Industrial Technology, Suan Sunandha Rajabhat University


virtual exhibition, perception, human-exhibition interaction, exhibit visitor


This research is focused on the study of communicated factors from the combination of exhibition designing and new technology to enhance the positive experience of the exhibit visitors. The research method was a combination of qualitative and quantitative research. The research tool refer to the in-depth interview from the three expert groups to know the virtual exhibition design factors and online questionnaires coupled with a 3D virtual exhibition model to test the perception and understanding of the exhibit visitors. The results found that the reactions of exhibition visits can be divided into two categories including perception and emotion. Effective exhibits design methods must be based on design principles and use of design factors such as decoration, media or technology, spatial relationship, light efficiency and decoration materials. Other factors, such as exhibit objects, text information, physical influence, aesthetics, color, and social influence, are also a strategy to promote exhibit visitor awareness. In addition, exhibition designers need to focus on 5 main points including content, language, usability and design. These main points make the design of virtual exhibitions achieve the goals of objectives that designers determine.


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