THE RESEARCH OF THE INFLUENCE OF SUN TZU'S ART OF WAR PHILOSOPHY AND SPIRIT ON THE CULTURAL PROMOTION OF HUIMIN COUNTY

Abstract

This study delves into the significant influence of the philosophy and spirit of Sun Tzu's Art of War on cultural promotion and tourism development in Huimin County, with a particular focus on how to transform the core ideas of Sun Tzu's Art of War into the driving force for modern cultural brand promotion through cultural dissemination and visual image design. The Art of War by Sun Tzu, as a classic of ancient Chinese military thought, not only had a profound impact on military strategy, but also provided important references for cultural management and Promotion in Huimin County.

Through methods such as literature research and field investigation, the cultural resources and current situation of Huimin County were analyzed, especially how to enhance local cultural identity and tourism attractiveness through the ideas of Sun Tzu's Art of War. In addition, this study also proposes that through in-depth exploration of Sun Tzu culture and strategic planning of tourism management, it can help Huimin County build a unique visual image design. This not only helps to enhance the cultural status and reputation of Huimin County, but also promotes the sustainable development of the local economy. In summary, the philosophical spirit of Sun Tzu's Art of War provides strong theoretical support and practical guidance for cultural Promotion in Huimin County. Combining it with modern design and technology will be an important path for Huimin County to achieve cultural inheritance and innovation.