An Analysis of the Cultural Causes of the Popularity of the Thai Films and TV Dramas in China from the Perspective of Cultural Communication

Abstract

Since the beginning of the 21st century, Thai films and TV dramas have begun to emerge in the international market and have been up-and-coming in China, and they have been introduced to Chinese audiences one after another.Thai TV dramas, movies and even commercials have begun to be broadcast on Chinese TV stations and the Internet. Perspectives from ordinary populist narrative, creativity centered on ordinary and simple love, content on nationalized communication, and international shooting techniques have caught the attention of Chinese audiences and quickly won lots of audiences in China. Thai film and TV dramas convey their unique national culture, food culture, class culture, religious culture and humanity culture to international audiences from the perspective of cross-cultural communication.