The Influences of Entrepreneurial Characteristics and Self-Efficacy on Undergraduate Students’ Entrepreneurial Attitude and Intention
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Abstract
The objectives of this quantitative research were to study the level of entrepreneurial characteristics, entrepreneurial self-efficacy, attitude towards entrepreneurship, and intention of being an entrepreneur, and analyze the influence of entrepreneurial characteristics and entrepreneurial self-efficacy on entrepreneurial attitudes and intentions of undergraduate students. The sample consisted of 364 undergraduate students. Means and standard deviations were used to examine the levels of the variables. Structural equation modeling was used to analyze the influence of various factors on an individual's intention to become an entrepreneur.
The results found that the students have the characteristics of entrepreneurship, an attitude towards entrepreneurship, entrepreneurial self-efficacy, and the intention to be entrepreneurs at a high level. The model of the influence of entrepreneurial characteristics and self-efficacy on entrepreneurial attitudes and intentions fit with empirical data. Entrepreneurial characteristics and self-efficacy could explain 48 percent of the attitude towards entrepreneurship. Moreover, entrepreneurial characteristics, self-efficacy, and attitude towards entrepreneurship could explain 70 percent of entrepreneurial intention because entrepreneurial characteristics and self-efficacy directly influence entrepreneurial intention and indirectly influence it through attitude towards entrepreneurship.
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ขวัญกมล ดอนขวา ปวงปณต สอบขุนทด วาสนา ทองอยู่ สุไพรินทร์ แน่นอุดร และ แวววิไล เครื่องพาที. (2562). ทัศนคติที่มีผลต่อความตั้งใจในการประกอบธุรกิจ Startup ของนักศึกษาระดับอุดมศึกษาชั้นปีที่ 4 ในจังหวัดนครราชสีมา. วารสารวิชาการและวิจัย มหาวิทยาลัยภาคตะวันออกเฉียงเหนือ. 9 (2), 81-96.
สำนักงานปลัด กระทรวงการอุดมศึกษา วิทยาศาสตร์ วิจัย และนวัตกรรม. (2566). ข้อมูลผู้สำเร็จการศึกษา ปี พ.ศ.2565. ออนไลน์. สืบค้นเมื่อ 13 สิงหาคม 2566. แหล่งที่มา: https://www.info. mhesi.go.th /homestat_cgt_65.php
สำนักงานสถิติแห่งขาติ. (2565). จำนวนผู้ว่างงาน จำแนกตามกิจกรรมทางเศรษฐกิจที่เคยทำมาก่อน ภาค และเขตการปกครอง. ออนไลน์. สืบค้นเมื่อ 13 สิงหาคม 2566. แหล่งที่มา: http://www.nso.go.th /sites/2014/Pages/สำรวจ/ด้านสังคม/แรงงาน/ภาวะการทำงานของประชากร.aspx
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