Factors Affecting for Organizational Performance of Thailand Post
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Abstract
This research is a quantitative research by conducting empirical research to study factors affecting the organizational performance of Thailand Post. This study is a part of the urban development study in terms of logistics development. This aims to be a guideline for Thailand Post, a parcel delivery service provider and mail to the public in the development of the organization's performance. The objectives of this research were (1) to study the information technology capability, logistics service capability and management ability that affected the competitive advantage of the Thailand Post; and (2) to study the competitive advantages that affected the organizational performance of the Thailand Post. This research was conducted quantitative research used questionnaires to collect the data from 463 branch office managers of Thailand Post. Statistics used in the data analysis were frequency, percentage, mean, standard deviation and structural equation modeling.
The results of the research revealed that (1) information technology capability, logistics service capability and management ability had a positive influence on the competitive advantage of the Thailand Post Co; and (2) the competitive advantage has a positive influence on the organizational performance of the Thailand Post.
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References
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