The Cultural Representation of Nezha's Animation Image in the Context of Aesthetic Education
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In 2019, the Chinese animated film Nezha's Descent of the Magic Child achieved at the box office, and the character of "ugly Nezha" sparked a heated discussion in the community (Bi, 2021; Whyke & Mugica, 2022). Against the backdrop of China's vigorous development of aesthetic education, this study explores how the animated character of Nezha has been culturally represented in different periods of time. This qualitative study employs content analysis, using five Nezha animations and film and television reviews as samples, to construct categories and analyze the representation of the Nezha character within them.The Nezha animation characters consisted of two representations and were subject to audience participation, The results of the study show that the external representation of Nezha animation maintains national artistry, and the internal representation reflects changes in society and values over time, making it a suitable text for understanding Chinese art and culture in aesthetic education.This paper is part of the doctoral thesis.
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