Managerial Guideline of Constructing Volunteer Service of Art Students of Yulin Normal University

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Zhou Dan Dan
Nitwadee Jirarotephinyo
Somsak Chanphong

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          The objectives of this research were: (1) to explore the component of constructing volunteer service incentive mechanism for College Students and (2) to develop the managerial guideline of constructing volunteer service incentive mechanism for College Students .
          The research method was a mixed method, including qualitative research and quantitative research. The sample was 300 people from administrators, teacher leaders and teachers of Yulin Normal University obtained by stratified random sampling technique. The key informants were instructors, president or deans, from Chinese Public colleges and universities in Yulin City, obtained by purposive sampling method. The instruments used for data collection were semi-structured interview form, five -point rating scale questionnaires and focus group discussion form. The response rate of questionnaires was 100%. Statistics used for data analysis included frequency, percentage, mean, Standard Deviation, Exploratory Factor Analysis, and content analysis was employed.
          Research findings were: (1) The component of strategy of constructing volunteer service incentive mechanism for College Students, there are consists of five components are as follows: 1) Recognition and aspiration, 2) organizational culture and career introduction,  3) personality motivation in life status, 4) group membership and regulations and 5) Social and cultural background.; (2) The guidelines of strategy of constructing volunteer service incentive mechanism for College Students, there are forty guidelines for 5 components consisted of components 1: Recognition and aspiration, there were 8 guidelines; components  2: organizational culture and career introduction, there were 7 guidelines; components 3: personality motivation in life status, there were ten guidelines; components 4: group membership and regulations, there were eleven guidelines; and components 5: social and cultural background, there were 4 guidelines.

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