Published: 2021-05-18

Articles

DOMESTIC TOURISM RESTART: UNDERSTAND THAI TRAVELERS’ HOTEL STAYING PREFERENCE UNDER NEW NORMAL ENVIRONMENT

Yupawan Vannavanit

1-12

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ANALYZING CONSUMERS’ BUYING BEHAVIOR REGARDING ONLINE PURCHASING IN THAILAND

Pornpimat Thaworn , Xiaoxia Wei, Varang Wiriyawit

13-32

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THE SENTIMENT ANALYSIS OF MPC MINUTES OF THE MEETINGS AND RELATIONSHIP WITH BOND YIELD AND SET INDEX

Thatree Homsirikamol, Nopphon Tangjitprom, Thananporn Sethjinda

33-53

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IMPACT ON RETURN ON EQUITY OF CORPORATE SOCIAL RESPONSIBILITY DISCLOSURE AND SHARE VALUE: EVIDENCE FROM THE STOCK EXCHANGE OF THAILAND

Monthira Kitsamphanwong, Chaimongkol Pholkaew, Sungworn Ngudgratoke

54-75

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YOUTUBE SECRETS: CRITICAL SUCCESS FACTORS FOR YOUTUBERS IN THAILAND

Papitchaya Wisankosol

76-90

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