THE KEY COMPONENTS OF THE HIGHER EDUCATION INSTITUTIONS’ VALUE CHAIN BASED MANAGEMENT FOR EXELLENCE

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สมคิด สกุลสถาปัตย์

Abstract

      The key components of the higher education institutions’ value chain based management for excellence was descriptive research. The purpose of this research was to determine the key components of the higher education institutions’ value chain based management for excellence. The samples consisted of 9 specific selected experts/specialists who had the body of knowledge and  experiences in higher education institutions management for in-depth interview and 6 specific selected experts/specialists and stakeholders who had know how and experiences in higher education institutions management for focus group discussion. The research techniques were document analysis and synthesis, in-depth interview and focus group discussion for the empirical data collecting. The research instruments were document analysis form, unstructured interview form and focus group discussion record form for the empirical data collecting and structural interview form and check list form for confirmation the key components. The data were analyzed by content analysis, and then data synthesis. Using the connoisseurship technique in consideration of the key components of the higher education institutions’ value chain based management for excellence. Statistics that used for data processing  of confirmation were frequency and percentage


             The research findings revealed that :


             The higher education institutions’ value chain based management for excellence consisted of 7 key components, namely high potential inputs, education management  process on mission based, with equilibrium and service value creation focus, all dimensional valuable outputs, image building of professional higher education institutions, dynamic change waves increasing of educational service value, value oriented culture creation, information technology used mediator of holistic value creation driven.

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บทความวิจัย