The Northeastern-Style Entertainment Industry in Sao Noi Phet Ban Paeng in New Normal Life Context.

Abstract

This research consists purposes were 1. to study the performance elements of the Mo Lam Band, the Sao Mai Phet Ban Phaeng Band 2. to study the performance style of the Mo Lam Band, the Sao Mai Phet Ban Phaeng Band. in the context of a new normal way of life and 3. to study entertainment business management guidelines for the Mor Lam Kuan Sao Mai Phet Ban Phaeng band in the context of a new normal way of life. is a qualitative research The research tools were interview and observation forms The target groups were 4 knowledgeable people, 6 practitioners, and 20 general informants who were selected by purposive sampling. derived from specific selection The data collected from interview forms and related documents were analyzed in a descriptive way. The study found that 1) Performance elements It has been improving every year as the popularity of a diverse audience changes rapidly. The show is designed so that audiences of all genders and ages can enjoy watching the show. and became popular 2) show form in the context of a new normal way of life There is a difference. Invited artists are invited to participate in the show. and add musical performances came to play alternately with the fuselage of the bolt The subject matter displayed will be easy to understand, such as merit traditions, Isan literature. events that actually happened during life and 3) entertainment business management guidelines in the context of a new normal way of life Has brought social media technology to use in operating the Mor Lam entertainment business. by exhibiting by means of disseminating live images It generates income and keeps Mor Lam performances alive amid social changes. With an understanding of the new normal lifestyle context.