The Development Prototype of Product and Packaging to Increase an Efficiency of Community Management, Mae Tao Herbal Community Enterprise, Mae Tao Subdistrict Mae Sot District Tak Province.

Abstract

This research consists purposes were 1. to study the current condition, basic data. The readiness and needs of the community in developing a prototype of packaging products and a body of knowledge in group management of the community enterprise of the herbal handicapped group in Mae Tao sub-district 2. to Develop packaging products of community enterprises, herbal groups with disabilities, Mae Tao sub-district and transfer knowledge on management to meet the needs of the community and 3. Assess the satisfaction of the packaging product prototype of the community enterprise of the herbal handicapped group in Mae Tao sub-district. is a research that combines qualitative and quantitative research. The research tools were questionnaires, interview forms, with a sample of 30 people, which were selected by random sampling. and the target group of 5 people from a specific selection Then the data collected from the questionnaire was analyzed using descriptive statistics consisting of percentage, mean, standard deviation. The data gathered from documents, interview forms were used for content analysis. The results showed that 1) The enterprise group has a good work plan. clear division of duties and share values of employees in the same direction There are wisdom or local sages who have the knowledge to create packaging products. But still lacking a strategy for the operation. Personnel lack skills and expertise. Restriction of some raw materials the group's chances are Support from society and related agencies 2) Development of product prototypes, consisting of 2.1) prototype of woven bamboo basket packaging from the development process to build upon the knowledge of the community and new knowledge 2.2) Mae Tao Sub-district Herbal Community Enterprise Logo 2.3) Newly Started Enterprise The beginning of doing business therefore has more weaknesses than strengths. The roles, duties and structure of the group should be clearly defined. Benefit from the support of both government and private sectors. and 3) the results of the overall satisfaction assessment towards the prototype of the packaging product. have a high mean level (x̅= 4.14)