SRIVICHAI, K.; MEKSUWAN, A. The Influence of Digital Service Quality on Competitive Advantage of Three-Star Hotels in Upper Northern Thailand. Arts of Management Journal, Bangkok, Thailand, v. 10, n. 1, p. 111–130, 2026. Disponível em: https://so02.tci-thaijo.org/index.php/jam/article/view/284185. Acesso em: 15 sep. 2026.